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Project Communication        Or Why Dissemination is called a „Work‟                                      Package
This is not about Internal Communication• Dissemination is not  project management• Get your story straight  and coherent•...
Out of Scope:Papers, Articles or Conferences
IBBT (=You) does demand-driven research• We have to „channel‟  the demand• Let it be known what  we‟re able of• Building a...
Who‟s the target audience?• Is it just the Academic  World?• How can we reach  them?• Online = public?• Online = known?• T...
Determine your strategy• Pick your weapons  •   Posters & Flyers  •   Project site  •   Social media  •   Publishing tools...
Case Study - ApollonWhat works:•   Openlivinglabs.eu•   Knowledge Centre•   ENoLL Newsletter•   Slideshare/Scribd•   Local...
Social Media: Status Update• Be Sensible• Be Relevant• DO NOT start a  project Twitter  Account• Facebook is for Fun  Stuf...
The Importance of Single SlidesPanel                 Living Lab               Prototyping &            Simulate Your      ...
APOLLON:   Advanced Pilots of Living Labs Operating in NetworksCan SMEs use Living Lab networks to test and enter   What i...
Worst Practices – but common pitfalls• Building a Project  “Brand”• Building a Project  “Community”• Disseminating =  putt...
Best Practices• Publish your results   • To the right     audience   • At the right time   • Using existing     channels  ...
http://be.linkedin.com/in/koendevoshttp://twitter.com/kdevosIs for friendsToo much grey hairkoen.de.vos@ibbt.be           ...
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Break out: Project Communication and Dissemination - Koen De Vos

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Break out: Project Communication and Dissemination - Koen De Vos

  1. 1. Project Communication Or Why Dissemination is called a „Work‟ Package
  2. 2. This is not about Internal Communication• Dissemination is not project management• Get your story straight and coherent• Use collaboration tools …• But do it wisely …
  3. 3. Out of Scope:Papers, Articles or Conferences
  4. 4. IBBT (=You) does demand-driven research• We have to „channel‟ the demand• Let it be known what we‟re able of• Building a brand name of excellence
  5. 5. Who‟s the target audience?• Is it just the Academic World?• How can we reach them?• Online = public?• Online = known?• This is the hard part
  6. 6. Determine your strategy• Pick your weapons • Posters & Flyers • Project site • Social media • Publishing tools • Affiliates – Channels !!!
  7. 7. Case Study - ApollonWhat works:• Openlivinglabs.eu• Knowledge Centre• ENoLL Newsletter• Slideshare/Scribd• Local newsWhat didn‟t work• LinkedIn• Twitter• Project Portal Strategy
  8. 8. Social Media: Status Update• Be Sensible• Be Relevant• DO NOT start a project Twitter Account• Facebook is for Fun Stuff• Select what works
  9. 9. The Importance of Single SlidesPanel Living Lab Prototyping & Simulate Your EuropeanManagement Methodology testing Business Network of Living LabsWe‟ll find and We‟ll show you how We‟ll model a rough Draw, discuss andmotivate your test- to set up a living lab idea into a usable simulate your value iLab.o hosts theusers project app for daily life and chain and business Brussels Office for test it through model on the fly ENoLL A toolbox for any project type: ICON, Living Lab, CIP, FP7, …
  10. 10. APOLLON: Advanced Pilots of Living Labs Operating in NetworksCan SMEs use Living Lab networks to test and enter What is needed for cross-border new markets? Living Lab Networks? Common Energy Efficiency Homecare & ILS methodology Common ecosystem approach Common research benchmark eManufacturing eParticipation Common platform guidelines Common integration framework
  11. 11. Worst Practices – but common pitfalls• Building a Project “Brand”• Building a Project “Community”• Disseminating = putting it online
  12. 12. Best Practices• Publish your results • To the right audience • At the right time • Using existing channels • Explained in simple terms • In an enticing manner
  13. 13. http://be.linkedin.com/in/koendevoshttp://twitter.com/kdevosIs for friendsToo much grey hairkoen.de.vos@ibbt.be Koen De Vos IBBT-iLab.o Operations manager

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