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Iasa UK: Making an integration sandwich

Iasa UK
Iasa UK

Iasa Ignite 2 presentation by Christopher Marsh Head of Technical Architecture, AKQA

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Making an integration sandwich
When you’ve run out of bread




                               Christopher Marsh
                               Head of Technical Architecture, AKQA
System structure
UX/creative, application, services
Problem:
No UX/Creative, no services
Problem:
Balance – effort vs return
Problem:
Meaningless guarantees
Solution:
Right design, right process, right people

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