Good Apple Digital

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Broad marketing leadership experience across major retail, wireless, healthcare and pharmaceutical clients both offline and online. Deep focus on digital marketing strategy, especially search engine marketing and optimization. Analytics and optimization expertise beginning with retail product-mix analysis, and honed via years spent optimizing large PPC campaigns. SEO and online reputation management expertise working on celebrity clients, including Billboard top ten artists. Leader in SEO outsourcing and offshoring using online collaboration tools to significantly reduce costs for high-performance marketing organizations. Enjoy speaking at various industry conferences and my writing h...

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Good Apple Digital

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Andrew Cuomo vs. Carl Paladino: A Search and Social Media Analysis of the 2010 NY Gubernatorial Race

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Go Big on Community Management!

Build referring physician loyalty with experience

Andrew Cuomo vs. Carl Paladino: A Search and Social Media Analysis of the 2010 NY Gubernatorial Race

Google Sidewiki Implications for Pharma Brands - Rosetta Point of View and Recommendations