The document discusses a mobile application called "The Sheffield App" that was recently launched to promote the city of Sheffield. It asks members of the mobile developer community for their opinions on the app. Specifically, it asks if anyone was involved in producing the app, what they like and do not like about it, if it should have been something other than just brochure information, how much it cost to produce, and if there is an opportunity for an alternative app to be developed by the local developer community. It also questions why the app requires so many permissions and a late version of the operating system.