Waving Our Magic Wands: Harnessing the Power of Design Thinking

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Design thinking is a method of problem solving with innovation and creativity. In this workshop you will learn how the design thinking process can be applied to your community engagement work. This methodology provides a transformative process for unifying and inspiring all partners to more innovative outcomes.
Lisa Bates
Lecturer and Extension Specialist
Department of Interior Design
Iowa State University
Susan Erickson
Program Coordinator
Community and Economic Development Extension and Outreach
Iowa State University

Published in: Education, Technology, Business
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Waving Our Magic Wands: Harnessing the Power of Design Thinking

  1. 1. Waving our Magic Wands Harnessing the Power of Design Thinking Upper  Midwest  Civic  Engagement  Summit  2014    
  2. 2. Introduction •  Lisa Bates •  Susan Erickson
  3. 3. Design Thinking •  What is it?
  4. 4. 7 Step Design Process •  Accept Situation •  Analyze •  Define •  Ideate •  Select •  Implement •  Evaluate
  5. 5. Design can be linear
  6. 6. Or circular
  7. 7. And should involve feedback
  8. 8. Or can be a many-branched excursion.
  9. 9. What’s for dinner?
  10. 10. 7 Step Design Process •  Accept Situation •  Analyze •  Define •  Ideate •  Select •  Implement •  Evaluate
  11. 11. It’s your turn to be a designer! What’s for dinner?!
  12. 12. 1. Accept Situation •  State the problem •  Agree on the problem
  13. 13. 2. Analyze •  Communicate •  Determine the scope •  Agree on relationships and roles
  14. 14. 3. Define •  Research the context, users •  Collect information •  Obtain approval
  15. 15. 4. Ideate •  Generate preliminary plans •  Bring in necessary expertise •  Review plans and revise •  Begin stakeholder approval
  16. 16. 5. Select ! •  Finalization of plan •  Selecting, estimating addressing needs •  Obtain funding
  17. 17. 6. Implementation •  Prepare for Implementation •  Coordinate the deliveries
  18. 18. 7. Evaluate •  Assess process •  Assess outcomes •  Identify areas for improvement
  19. 19. MAGIC ACTIVITY A Waukon Dessert
  20. 20. A Waukon Dessert
  21. 21.  h;p://www.ny@mes.com/2009/11/27/travel/escapes/27driEless.html?pagewanted=all   A Waukon Dessert
  22. 22. A Waukon Dessert
  23. 23. A Waukon Dessert
  24. 24. A Waukon Dessert City officials have asked Iowa State University to help plan its community’s future. Specifically, they have asked that we work with the community to help design the community as an elder friendly place that is seen as a good place to retire. Our current team involves an economist, and interior designer, a sociologist, and architect, and a landscape architect. If you were on the team, what role might you take? So, putting on “design thinking caps” and utilizing your professional experience and academic backgrounds, break into groups and let’s take design thinking for a spin and to help recreate Waukon as “the” place to retire.
  25. 25. Report back….
  26. 26. References •  Brown, Tim. (2008). Design Thinking: Thinking like a designer can transform the way you develop products, services, processes-and even strategy. Harvard Business Review, June. •  Brown, Tim and Jocelyn Wyatt. (2010). Design Thinking for Social Innovation. Stanford Social Innovation Review, Winter. •  Rottle, Nancy. (2005). Universal in the Local: Practising the Scholarship of Engagement. Landscape Review, 10 (1&2), 96-102. •  The Universal Traveler, a Soft-Systems guide to: creativity, problem-solving and the process of reaching goals. Don Koberg and Jim Bagnall, 1976.
  27. 27. Questions? Lisa Bates: lmbates@iastate.edu Susan Erickson: susaneri@iastate.edu

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