The Role of Human Sciences in the Future Internet                    design                       Kick-off Meeting        ...
Internet: from a machine network ……                             Internet developed to                            guarantee...
…… to a human-centric networkInternet is the centre of the Cyber-Physical world Convergence:blending ICT and physical worl...
Internet is a complex techno-social systemInternet is emerging as a Big Data lab for studying andunderstanding the human b...
Internet is evolving toward a: Human and Content-                         centric networkReal, electronic and virtual comm...
Human social networksHuman ego network                       Increasing social                                            ...
On Line social networks Popular way to connect and share   » Photos, videos, blogs, profiles, news, status...   » MySpace...
on-line social networks: size of the ego networks•    We defined the dimension of a Facebook ego-network as the     number...
Content-centric Internet and Self-awareness                      Human being         Collect and discovery information thr...
Content-centric Internet and Self-awareness         The human brain has developed effective strategies to           define...
The need for a new multi-disciplinary science   Future Internet will be human centric and hence human sciences must    wo...
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Network of Excellence in Internet Science (Multidisciplinarity and its Implications, M.Conti, CNR)

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The Network of Excellence in Internet Science aims to achieve a deeper multidisciplinary understanding of the Internet as a societal and technological artefact.
More information: http://internet-science.eu/
Twitter: @i_scienceEU

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Network of Excellence in Internet Science (Multidisciplinarity and its Implications, M.Conti, CNR)

  1. 1. The Role of Human Sciences in the Future Internet design Kick-off Meeting Brussels, 21-22 December 2011 Marco Conti (CNR) Network of FP7-ICT-2011.1.6-288021 EINS Excellence in Internet Science
  2. 2. Internet: from a machine network …… Internet developed to guarantee host to host communications It is a collection of ICT solutions :EINS Kick-off Meeting Brussels, December 21-22, 2011
  3. 3. …… to a human-centric networkInternet is the centre of the Cyber-Physical world Convergence:blending ICT and physical world in a unique techno-social system Electronic interactions! Human interactions! Online Social Networks Digital Media p2p platforms Pervasive Pervasive WWW Wired Cyber world Internet Internet Blogs Cyber world Physical world :EINS Kick-off Meeting Brussels, December 21-22, 2011
  4. 4. Internet is a complex techno-social systemInternet is emerging as a Big Data lab for studying andunderstanding the human behaviour; i.e., a microscope of thehuman society to investigate • Mobility (e.g., human mobility patterns) • Lifestyle and Economics (e.g., how people behave, what people buy…) • Sentiment analysis, opinion dynamics, …. • Analysis of social relationships .At the same time the human behavior is affecting the Internetdesign and structure :EINS Kick-off Meeting Brussels, December 21-22, 2011
  5. 5. Internet is evolving toward a: Human and Content- centric networkReal, electronic and virtual communities have a major impact on the Future Internet design Ref: SOCIALNETS (Social Networking for Pervasive Adaptation) FET Perada project - FP7-ICT-2007-1 (2008-2011) :EINS Kick-off Meeting Brussels, December 21-22, 2011
  6. 6. Human social networksHuman ego network Increasing social tightness model of social relationships “seen” from an individual (ego)  concentric layers of decreasing intimacy (emotional closeness)  size increases approximately with a factor 3  contact frequency is proportional to 5 the emotional closeness the strength of the social links determines the willingness to 15 provide a service and the trust in the services we receive 50 150 Dunbar number ~ 150 :EINS Kick-off Meeting Brussels, December 21-22, 2011
  7. 7. On Line social networks Popular way to connect and share » Photos, videos, blogs, profiles, news, status... » MySpace (275 M), Facebook (175 M) Growing exponentially Large number of social links Large amount of information shared » Facebook (850 M photos/month) » YouTube (13 hours of video/min) » Twitter (4B tweets in Q1 2010) 7 :EINS Kick-off Meeting Brussels, December 21-22, 2011
  8. 8. on-line social networks: size of the ego networks• We defined the dimension of a Facebook ego-network as the number of active friends of a user (the subset of friends with perceived Facebook tie strength > 0)• Our sample: Min = 29 Max = 368 Mean = 108,17 and SD = 85,5 • The number of active friends is correlated with the number of status updates • The number of status updates is significantly correlated with the communication variables Ref: SCAMPI (Service platform for social Aware Mobile and Pervasive computIng ) FIRE project - FP7-ICT-2009-1.6 (2010-2013) 8 :EINS Kick-off Meeting Brussels, December 21-22, 2011
  9. 9. Content-centric Internet and Self-awareness Human being Collect and discovery information through a wide range of sources, including sensors Ability to manage huge quantities of information ENVIRONMENT PHYSICAL and extract relevant knowledge to establish the context and to decide how to react also with DATA uncertain information Learn from the information and implement effective content-management policies Network 9 :EINS Kick-off Meeting Brussels, December 21-22, 2011
  10. 10. Content-centric Internet and Self-awareness The human brain has developed effective strategies to define what is relevant when exposed to a large amount of information (like in a content-centric Internet) and to elaborate and react to that information ENVIRONMENT The human brain is able to adjust, adapt, and resolve PHYSICAL situations based on imperfect information; this is DATA achieved with high resource efficiency. Cognitive sciences has shown that cognitive process are algorithmic in nature (based on heurisitcs) The models of the cognitive behaviour of the brain provide a powerful basis for self-awareness in a content centric internet Network Ref: RECOGNITION (Relevance and cognition for self-awarenessin a content-centric Internet) FET Awareness project - FP7-ICT-2009-8.5 (2010-2013) 10 :EINS Kick-off Meeting Brussels, December 21-22, 2011
  11. 11. The need for a new multi-disciplinary science Future Internet will be human centric and hence human sciences must work together with ICT to understand and design the Future Internet, and to investigate how the Internet is affecting and changing the organization of the human society. Sociology, Anthropology, Cognitive Sciences, Psychology are just some relevant examples. Contributions are also expected from economics, political sciences, … Important contributions can also come from other sciences. For example, complex networks researchers contribute with the studies of network graph structure and dynamics. ……. Th anks! :EINS Kick-off Meeting Brussels, December 21-22, 2011

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