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Social Marketing Campaigns: What Can the iGaming Industry Learn?


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Looking at social media campaigns that have been successful outside iGaming can shed light on what will work in iGaming. Taking the most successful non-gaming social media campaigns, this session analyses why these campaigns were effective and how they led to increased signups, revenue and brand recognition. Discover the objectives of each campaign, how they were tracked and the positive impact they had on the bottom line.

Judith Lewis, Head of Search, Beyond

Published in: Technology
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