iGB Down Under - Social Media Secrets For Your Business

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93% of social media users believe a company should have a presence in social media. So, how could/ should you be using social marketing to achieve positive results? Can it help promote your sites/ products /services more effectively? Can it help with the acquisition of players? And most importantly, can it be monetized? Find out the answers to all these questions and more!

Presenter: Logan Nathan, ICT Internet Presence

Published in: Technology
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iGB Down Under - Social Media Secrets For Your Business

  1. 1. ICT Internet Presence www.logannathan.com.au www.ictip.com.au Give Your Business the Edge with Social Media – An Overview Presented by Logan Nathan www.logannathan.com.au www.ictip.com.au www.socialmediaforbusiness.com.au We bring your Business ideas to life on the Internet
  2. 2. Social Media For Business Introduction • What is Social Media for Business ? • How can you Use Social Media for Business? • Which are the Social Media Marketing Sites to use? • Some success stories? • Q&A Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Copywrite - Logan Nathan Pty Ltd. Sydney, NSW 2153, Australia. Apr-10 Unit 321, 4 Columbia Court, Baulkham +61 (0) 2 8860 9488 2 Hills, NSW, Australia. Tel: 02 8860 9488 logan@logannathan.com
  3. 3. Social Media For Business What is Social Media? • Simple • Multiplying • Open • Earning • Community • Doing • Information • Innovative • Activities • And - Leading to • Links Fastest Growing Online Communication Platform Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Sydney, NSW 2153, Australia. +61 (0) 2 8860 9488 logan@logannathan.com
  4. 4. Social Media For Business How can it be used for Business? Step 1 - Connect with your Market place Step 2 - Learn from others / Ask Questions? Step 3 - Share your expert knowledge ------ BUILDING TRUST ------- Step 4 - Generating Leads Step 5 - Conversions Step 6 - Repeat Business Use first 3 steps correctly – Our customers will find us! Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Sydney, NSW 2153, Australia. +61 (0) 2 8860 9488 logan@logannathan.com
  5. 5. Social Media For Business Can you afford to ignore? Pre- Social Media Post Social Media Impact on your Online Marketing! Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Sydney, NSW 2153, Australia. +61 (0) 2 8860 9488 logan@logannathan.com
  6. 6. Social Media For Business Pre-Social Media Dynamic Information Hub Dynamic Information Hub Credibility Builder Credibility Builder Suspect BLOG Historical Source Historical Source (Expert Specific/Product/Services Dynamic (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Referral System Information Hub Referral System Lead Opt-in / Enquiry Customer Enquiry/Purchase Information Source Information Source Converting System Your Website Converting System (Expert Specific/Product/Services (Expert Specific/Product/Services /Trouble shooting) Customer Support / Information Source /Trouble shooting) Repeat Purchase Information Hub Information Hub Branding/ Branding/ Credibility Builder/ rd 3 Party LINKS Credibility Builder/ Traffic Conversion Traffic Conversion Search Engine Optimisation (SEO) to drive the traffic! Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Sydney, NSW 2153, Australia. +61 (0) 2 8860 9488 logan@logannathan.com
  7. 7. Social Media For Business Pre-Social Media Dynamic Information Hub Dynamic Information Hub Credibility Builder Credibility Builder Suspect BLOG Historical Source Historical Source (Expert Specific/Product/Services Dynamic (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Referral System Information Hub Referral System Lead Opt-in / Enquiry Customer Enquiry/Purchase Information Source Information Source Converting System Your Website Converting System (Expert Specific/Product/Services (Expert Specific/Product/Services /Trouble shooting) Customer Support / Information Source /Trouble shooting) Repeat Purchase Information Hub Information Hub Branding/ Branding/ Credibility Builder/ rd 3 Party LINKS Credibility Builder/ Traffic Conversion Traffic Conversion Search Engine Optimisation (SEO) to drive the traffic! Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Sydney, NSW 2153, Australia. +61 (0) 2 8860 9488 logan@logannathan.com
  8. 8. Social Media For Business Post Social Media Dynamic Information Hub Dynamic Information Hub Credibility Builder Credibility Builder Historical Source Historical Source (Expert Specific/Product/Services BLOG (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Referral System Referral System ? Information Source Information Source Converting System Converting System (Expert Specific/Product/Services WEBSITE (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Information Hub Information Hub Branding/ Driving Traffic to Branding/ Credibility Builder/ Search Engine Centric 3rd Party Links Credibility Builder/ Traffic Conversion Traffic Conversion your information Source Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Copywrite - Logan Nathan Pty Ltd. Sydney, NSW 2153, Australia. Apr-10 Unit 321, 4 Columbia Court, Baulkham Hills, +61 (0) 2 8860 9488 8 NSW, Australia. Tel: 02 8860 9488 logan@logannathan.com
  9. 9. Social Media For Business Post Social Media Dynamic Information Hub Dynamic Information Hub Credibility Builder Credibility Builder Historical Source Historical Source (Expert Specific/Product/Services BLOG (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Referral System Referral System Information Source Information Source Converting System Converting System (Expert Specific/Product/Services WEBSITE (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Information Hub Information Hub Branding/ Driving Traffic to Branding/ Credibility Builder/ Search Engine Centric 3rd Party Links Credibility Builder/ Traffic Conversion Traffic Conversion your information Source Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Copywrite - Logan Nathan Pty Ltd. Sydney, NSW 2153, Australia. Apr-10 Unit 321, 4 Columbia Court, Baulkham Hills, +61 (0) 2 8860 9488 9 NSW, Australia. Tel: 02 8860 9488 logan@logannathan.com
  10. 10. Social Media For Business Post Social Media Dynamic Information Hub Dynamic Information Hub Credibility Builder Credibility Builder Historical Source Historical Source (Expert Specific/Product/Services BLOG (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Referral System Referral System Information Source Information Source Converting System Converting System (Expert Specific/Product/Services WEBSITE (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Information Hub Information Hub Branding/ Branding/ Credibility Builder/ 3rd Party Links Credibility Builder/ Traffic Conversion Traffic Conversion Driving Traffic to your information Source Search Engine Centric Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Copywrite - Logan Nathan Pty Ltd. Sydney, NSW 2153, Australia. Apr-10 Unit 321, 4 Columbia Court, Baulkham +61 (0) 2 8860 9488 10 Hills, NSW, Australia. Tel: 02 8860 9488 logan@logannathan.com
  11. 11. Social Media For Business Post Social Media Dynamic Information Hub Dynamic Information Hub Credibility Builder Credibility Builder Historical Source Historical Source (Expert Specific/Product/Services BLOG (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Referral System Referral System Information Source Information Source Converting System Converting System (Expert Specific/Product/Services WEBSITE (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Information Hub Information Hub Branding/ Branding/ Credibility Builder/ 3rd Party Links Credibility Builder/ Traffic Conversion Traffic Conversion Driving Traffic to your information Search Engine Centric Source Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Copywrite - Logan Nathan Pty Ltd. Sydney, NSW 2153, Australia. Apr-10 Unit 321, 4 Columbia Court, Baulkham +61 (0) 2 8860 9488 11 Hills, NSW, Australia. Tel: 02 8860 9488 logan@logannathan.com
  12. 12. Social Media For Business Which Social Media for your Business? Fastest Growing Market Place Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Sydney, NSW 2153, Australia. +61 (0) 2 8860 9488 logan@logannathan.com
  13. 13. Social Media For Business Post Social Media ONLINE TRAFFIC MODEL Dynamic Information Hub Dynamic Information Hub Credibility Builder Credibility Builder Historical Source Historical Source (Expert Specific/Product/Services BLOG (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Referral System Referral System Information Source Information Source Converting System Converting System (Expert Specific/Product/Services WEBSITE (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Information Hub Information Hub Branding/ Branding/ Credibility Builder/ Driving Traffic to 3rd Party Links Credibility Builder/ Traffic Conversion Traffic Conversion your information Source Search Engine Centric Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Copywrite - Logan Nathan Pty Ltd. Sydney, NSW 2153, Australia. Apr-10 Unit 321, 4 Columbia Court, Baulkham +61 (0) 2 8860 9488 13 Hills, NSW, Australia. Tel: 02 8860 9488 logan@logannathan.com
  14. 14. Social Media For Business Post Social Media ONLINE TRAFFIC MODEL Dynamic Information Hub Dynamic Information Hub Credibility Builder Credibility Builder Historical Source Historical Source (Expert Specific/Product/Services BLOG (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Referral System Referral System Information Source Information Source Converting System Converting System (Expert Specific/Product/Services WEBSITE (Expert Specific/Product/Services /Trouble shooting) /Trouble shooting) Information Hub Information Hub Branding/ Branding/ Credibility Builder/ Driving Traffic to 3rd Party Links Credibility Builder/ Traffic Conversion Traffic Conversion your information Source Search Engine Centric Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Copywrite - Logan Nathan Pty Ltd. Sydney, NSW 2153, Australia. Apr-10 Unit 321, 4 Columbia Court, Baulkham +61 (0) 2 8860 9488 14 Hills, NSW, Australia. Tel: 02 8860 9488 logan@logannathan.com
  15. 15. Social Media For Business A Success story ! Using Social Media for Business – A Case Study Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Copywrite - Logan Nathan Pty Ltd. Sydney, NSW 2153, Australia. Apr-10 Unit 321, 4 Columbia Court, Baulkham Hills, +61 (0) 2 8860 9488 15 NSW, Australia. Tel: 02 8860 9488 logan@logannathan.com
  16. 16. Social Media For Business How can it be used for Business? Step 1 - Connect with your Market Place Step 2 - Learn from others / Ask Questions Step 3 - Share your expert knowledge ------ BUILDING TRUST ------- Step 4 - Generating Leads Step 5 - Conversions Step 6 - Repeat Business ------ TEST & MEASURE YOUR SUCCESS ----- Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Sydney, NSW 2153, Australia. +61 (0) 2 8860 9488 logan@logannathan.com
  17. 17. Social Media For Business How can it be used for Business? Step 1 - Connect with your Market Place Step 2 - Learn from others Step 3 - Share your knowledge ------ BUILDING TRUST ------- Step 4 - Generating Leads Step 5 - Conversions Step 6 - Repeat Business ------ MEASURE YOUR SUCCESS ----- Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Sydney, NSW 2153, Australia. +61 (0) 2 8860 9488 logan@logannathan.com
  18. 18. Social Media For Business Next Step! • Training Courses in 2010 –Social Media Secrets for Your Business – Visit www.SocialMediaforBusiness.com.au • online booking system Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Sydney, NSW 2153, Australia. +61 (0) 2 8860 9488 logan@logannathan.com
  19. 19. Social Media For Business A Success story ! Creative Company Branding on Social Media! Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Copywrite - Logan Nathan Pty Ltd. Sydney, NSW 2153, Australia. Apr-10 Unit 321, 4 Columbia Court, Baulkham +61 (0) 2 8860 9488 19 Hills, NSW, Australia. Tel: 02 8860 9488 logan@logannathan.com
  20. 20. Social Media For Business Questions? Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills, Sydney, NSW 2153, Australia. +61 (0) 2 8860 9488 logan@logannathan.com

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