People spent $1.6 billion on virtual goods in 2009 
Why?
Social games generate… social emotions!
Friends are now accessible through the game
Mandala is a social games publisher
1. New type of social games

2. International ambition with multilingual games

3. R&D program to increase paying users co...
Did you know?
20% 
have paid cash
for in-game benefits
50% 
of Facebook log-ins are specifically to play games
Average social gamer: a 43 years old woman
69% women playing social games
31% men
Business model: in-game transactions
The most expanding market in the video game industry
$1,380,000,000
Invested into 87 specialized
companies in 2009!
Nov 09...
Nadya JAHAN - CEO!
32 years old
Digital native & video games
addict 
Social networks pioneer 
Former business developer in...
The team: video games experts
Vaghé
Marketing manager
Guillaume
Graphic Designer
Axel
Graphic Designer
Florent
Game design...
Thanks!
@nadyajahan
nadya@mandalagames.com
Nadya JAHAN
Founder & CEO
Mandala games' pitch
Mandala games' pitch
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Mandala games' pitch

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Mandala games' pitch

  1. 1. People spent $1.6 billion on virtual goods in 2009 Why?
  2. 2. Social games generate… social emotions!
  3. 3. Friends are now accessible through the game
  4. 4. Mandala is a social games publisher
  5. 5. 1. New type of social games 2. International ambition with multilingual games 3. R&D program to increase paying users conversion rate 4. Personal strong expertise on viral marketing strategy for video games Why are we so special?
  6. 6. Did you know? 20% have paid cash for in-game benefits 50% of Facebook log-ins are specifically to play games
  7. 7. Average social gamer: a 43 years old woman 69% women playing social games 31% men
  8. 8. Business model: in-game transactions
  9. 9. The most expanding market in the video game industry $1,380,000,000 Invested into 87 specialized companies in 2009! Nov 09: Playfish acquired by EA for $400M! June 10: Zynga raised $147M! July 10: Playdom acquired by Disney for $763M!
  10. 10. Nadya JAHAN - CEO! 32 years old Digital native & video games addict Social networks pioneer Former business developer in the video game industry Early entrepreneur at 18 Technical background
  11. 11. The team: video games experts Vaghé Marketing manager Guillaume Graphic Designer Axel Graphic Designer Florent Game designer Renaud AS3 Developer Davy Community manager Nadya CEO & Business dev.
  12. 12. Thanks! @nadyajahan nadya@mandalagames.com Nadya JAHAN Founder & CEO

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