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Restaurant project

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Restaurant project

  1. 1. Basilico
  2. 2. BasilicoG!rmet Italian B"tro
  3. 3. Basilico
  4. 4. BasilicoName: I chose the name Basilico because itmeans basil in Italian. Basil is an essential herbin Italian cooking.Location: 1431 Plaza Place, Southlake, TXThis address is the perfect place for Basilicobecause its in Southlake Town Square. Itwould a very good location since it would beconvenient for shoppers to dine there.
  5. 5. Type of Restaurant
  6. 6. Type of RestaurantBasilico will be a fullservice restaurant.Only the finest Italiancuisine will be served,including many favoreddishes, such asLasagna, FettuciniAlfredo, and Tortelliniwith pink sauce.
  7. 7. Type of RestaurantBasilico will be a fullservice restaurant.Only the finest Italiancuisine will be served,including many favoreddishes, such asLasagna, FettuciniAlfredo, and Tortelliniwith pink sauce.
  8. 8. Atmosphere and Ambiance
  9. 9. Atmosphere and AmbianceThe atmosphere of Basilico will be casual inthe day, with windows illuminating the room.Basilico will also be perfect for romanticoccasions at night in the dimly lit setting.The restaurant will give customers a feeling ofsophistication and comfort.
  10. 10. Decor
  11. 11. DecorWhen you walk in, the entryway will open upto a small, dark lit dining room with fauxpainted, textured walls.The tables will be covered in white tablecloths with flowers and a candle in the center.Hanging from the walls will be simple, yetelegant chandeliers.
  12. 12. Competitors
  13. 13. CompetitorsJohnny Carinos - Basilico will have higher quality Italian cuisine andwill provide a less rushed atmosphere.Olive Garden - Basilico will have the most highly experienced waitersand will also be a more upscale restaurant, unlike Olive Garden.Macaroni Grill - This restaurant is more inexpensive but serves lowerquality food.Zios - Basilico provides a more intimate setting, compared to Ziosoverly bright restaurant. Also, Basilico will provide higher qualitycustomer satisfaction.Taverna -Although close in food quality, the physical appearance ofBasilico will be larger, more classy, and less outdated. Also, Taverna,unlike Basilico, is not a place for the family to dine.

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