Why Socially engaged organizations are more effective
Why Socially engaged organizations are more effective                       Attending @e_office_com seminar on            ...
Leaders in every industry are leveraging Social Business technology   to disrupt their industries and create competitive a...
Social Business Predictions for 2012: Community Managers Rule!                “Corporations are quickly realizing they mus...
Leading social business through communities             Source: http://www.zdnet.com/blog/hinchcliffe/should-companies-dri...
How does a Social Business Manage Complex Projects?•   Engaged Expertise to prevent    recreating the wheel•   Reduce time...
How does a Social Business Innovate?•   Connect key stakeholders•   Bring customers and partners closer to the    product ...
How does a Social Business Strengthen Customer Relationships?•   Responsive & pervasive customer support•   Enable your cu...
Social Businesses supports there team, wherever they are
IBM Connections: Themes for 2012Expand the Platform                    Enhance Communities for Teams          Business to ...
IBM Connections is Extensible and Expandable•   Extensive and simple API allows    Connections capabilities to be    plugg...
IBM Connections is a platform• We and our partners  provide – and regularly  update – many Connections  Extension Points• ...
IBM leads with Open Standards:                     Maximizing integration possibilities•   Enabling the next generation of...
OpenSocial•   Social APIs and Mini Applications (Gadgets)•   IBM has a leadership role including•   On the Board of Direct...
ActivityStrea.ms•   The primary event propagation mechanism    for Social Business•   Streams contain events and the means...
OAuth•   Delegated Authorization provides a    means for interaction between    gadgets•   Can use a variety of authorizat...
Same Gadget, Different Contextual Experience
IBM Connections and IBM WebSphere Portal•   Drive innovation and improve collaboration    through socially-infused experie...
Plug-ins for IBM Lotus Notes•   Take Activities offline, synchronize recent, selected or prioritized    Activities•   Cust...
IBM Connections & Microsoft   Microsoft Office®   Upload Files to Activities   Search Profiles   Add to your blog         ...
IBM Connections APISimple and Easy to Learn•   REST-style HTTP based API with XML, JavaScript and HTML formatted output•  ...
IBM Connections•   ...is social software, designed to meet the needs of    business.•   ...empowers business professionals...
Start Your Social Business Journey Now!           www.ibm.com/social
Thank you     @allerhed     lollo@se.ibm.com
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Presentation Lars Olof Allerhed e-office ibm

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Presentation Lars Olof Allerhed e-office ibm

  1. 1. Why Socially engaged organizations are more effective
  2. 2. Why Socially engaged organizations are more effective Attending @e_office_com seminar on #connections and #socbiz by @allerhed, this session #rocks #innovations @allerhed
  3. 3. Leaders in every industry are leveraging Social Business technology to disrupt their industries and create competitive advantage
  4. 4. Social Business Predictions for 2012: Community Managers Rule! “Corporations are quickly realizing they must create new roles like the community manager to take on these new responsibilities. Watch for this role to take off in 2012, with organizations of all shapes and sizes, in a variety of industries calling on experts to help to build, maintain, and activate members in an online location around common interests and topics. Key skills required: Ability to be transparent, drive sharing among members, and listening and shaping conversations.” Alistair Rennie GM, IBM Collaboration Solutions December 2011 Source: http://sowecreate.tumblr.com/post/13053183743/ibms-social-business-predictions-for-2012
  5. 5. Leading social business through communities Source: http://www.zdnet.com/blog/hinchcliffe/should-companies-drive-their-traffic-to-facebook/2127 June 2012
  6. 6. How does a Social Business Manage Complex Projects?• Engaged Expertise to prevent recreating the wheel• Reduce time to find intellectual capital• Remove barriers to intellectual capital sharing• Collaborate across timezones and geos easier• Central hub for information• Eliminate complexity, flatten hierarchy• Foster social learning
  7. 7. How does a Social Business Innovate?• Connect key stakeholders• Bring customers and partners closer to the product and service development process• Engage employees on company initiatives, product plans, etc.• Enable Resiliency• Get feedback before it’s too late to change anything• Be prepared for rapid response to changing demands
  8. 8. How does a Social Business Strengthen Customer Relationships?• Responsive & pervasive customer support• Enable your customers to access experts and get their questions answered immediately• Be where your customers are – questions will appear in social sites before they call your #800• View customers as Brand Champions• Enable customers to share their enthusiasm for your products & services• Connect customers to each other to strengthen their relationships
  9. 9. Social Businesses supports there team, wherever they are
  10. 10. IBM Connections: Themes for 2012Expand the Platform Enhance Communities for Teams Business to Consumer• Support engaging experiences • Access expertise in context to • Strengthen relationships by with new services and deeper enhance use cases for sharing creating compelling customer integration across the portfolio and collaboration communities• Need to streamline work • Need to share and collaborate • Need to build social customer• Need anytime, anywhere access across a group of people communities to increase loyalty• Need to prioritize whats • Need to support different groups and revenue important and avoid distractions with different social and • Need to understand what is• Need consistent, integrated collaboration requirements working and gain insight from collaboration experience • Need to develop and manage trends shared documents across teams • Need to support openness and choice Social & Mobile Everywhere Deliver new or expanded value to access your social data
  11. 11. IBM Connections is Extensible and Expandable• Extensive and simple API allows Connections capabilities to be plugged into virtually -ANY- external application• SPIs and event infrastructure allow even tighter low-level integration• iWidget support allows Connections to surface external data and resources in Homepage, Communities, and Profiles
  12. 12. IBM Connections is a platform• We and our partners provide – and regularly update – many Connections Extension Points• See the Solutions Catalog on Greenhouse
  13. 13. IBM leads with Open Standards: Maximizing integration possibilities• Enabling the next generation of socially-enabled solutions to enhance customers existing investments and heterogeneous platforms• Focus on open standards and “loosely coupled” web-centric architectures• A commitment to drive and leverage open standards• Maximize choice, flexibility, and ease of integration• Drive enterprise innovation and leverage rapid innovation on the public web• Minimize incremental cost of targeting additional desktop and mobile platforms• Leverage dominant skill-sets based around web technologies
  14. 14. OpenSocial• Social APIs and Mini Applications (Gadgets)• IBM has a leadership role including• On the Board of Directors• Committers on Apache Shindig• Has been instrumental in drafting the OpenSocial 2.0 specification• Invented and gave to the community Embedded Experiences and many, many more capabilities• Provided enterprise extensions
  15. 15. ActivityStrea.ms• The primary event propagation mechanism for Social Business• Streams contain events and the means to act upon them• Those means, for users to execute tasks without a sovereign pivot, include embedded experiences• The lead editor for the ActivityStream specification JSON is James Snell from IBM
  16. 16. OAuth• Delegated Authorization provides a means for interaction between gadgets• Can use a variety of authorization mechanisms (SAML, etc.)• Cornerstone of security in Social Business• Rapidly evolving specification
  17. 17. Same Gadget, Different Contextual Experience
  18. 18. IBM Connections and IBM WebSphere Portal• Drive innovation and improve collaboration through socially-infused experiences• Allow users to find the right people• Enable customers to provide feedback• Incorporate Connections Apps: Activities, Blogs, Bookmarks, Profiles, Wikis, Tag Cloud• WebSphere Portal V7 customers are entitled to IBM Connections Files and Profiles• Download at http://ibm.biz/BdxFWR
  19. 19. Plug-ins for IBM Lotus Notes• Take Activities offline, synchronize recent, selected or prioritized Activities• Custom entry templates, custom fields, and section support• Activities To Do entries integration with Notes Calendar via calendar overlay• Integration with Notes search bar• Bookmark Notes documents in Connections Bookmarks• Drag to add Notes documents to Connections Activities• Profiles Business Card integration• Status Updates Plug-in• Personal Files Plug-in
  20. 20. IBM Connections & Microsoft Microsoft Office® Upload Files to Activities Search Profiles Add to your blog Microsoft Outlook® Business Card Search services Outlook Social Connector feed Microsoft SharePoint® Business Card Profiles Search Tag cloud web part Microsoft Windows® Community integration Work with Shared Files Add file to Activity Create new Activities
  21. 21. IBM Connections APISimple and Easy to Learn• REST-style HTTP based API with XML, JavaScript and HTML formatted output• Standard Web 2.0 web development methodologyOpen• Platform Independent• Based on Open standards:• XML and JSON over HTTP• Atom Syndication Format and Publishing Protocol• CMIS for files, Open Social & Activity StreamsComprehensive• Used internally and by partners to build a wide set of plug-ins and mashups• All IBM Connections services provide an Atom API• which is fully documented• and all IBM plug-ins use this API• Additionally,• An SPI for 3rd part event consumption• Extensible web experience through Open Social gadgets and iWidgets
  22. 22. IBM Connections• ...is social software, designed to meet the needs of business.• ...empowers business professionals to be more innovative and productive, by helping them identify and build networks of subject matter experts.• ...facilitates the creation of vibrant communities of employees, business partners, and customers where creative ideas can be exchanged that can foster increased business growth.• ...helps teams accomplish their business objectives, whether they are located locally or distributed geographically.
  23. 23. Start Your Social Business Journey Now! www.ibm.com/social
  24. 24. Thank you @allerhed lollo@se.ibm.com

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