The Art of the Selling

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From Garage Technology resource section
www.garage.com
Guy Kawasaki's Lecture Series

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The Art of the Selling

  1. 1. 1
  2. 2. The Art of Rainmaking Guy Kawasaki Managing Director Garage Technology Ventures 2
  3. 3. 1. Let a hundred flowers blossom 3
  4. 4. 2. Pick the right lead generation method 4
  5. 5. 3. Enable test drives 5
  6. 6. 4. Find the influencers 6
  7. 7. 5. See the gorilla 7
  8. 8. 6. Go after agnostics, not atheists 8
  9. 9. 7. Provide a safe, easy first step 9
  10. 10. 8. Make prospects talk 10
  11. 11. 9. Learn from rejection 11
  12. 12. 10. Manage the process 12

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