Enlighten your mood before deciding to apply BOS.Negative moods lead to –ve thinking and –e actions
The Bad negative Customers optionEliminate OR The Their positive complaints option
Ask positive questions like: How may I reduce the complaints? How may I anticipate the complaints? What little extras that may please the customer?How to surprise the customer before even he complains? How may I best absorb the complaints of customers?
How to create positive emotions sothat the client thinks positively aboutus?How creatively to make the customermore loyal?How to creatively convince thecustomer?
How to turn the problem upside down? How to change the perspective of the problem?How creatively to change the behavior of the customer?
For example, seconds of waiting time are like burning coal in the customer’s blood
How to reduce waiting time? Hoe to benefit from waiting time? How to eliminate waitingtime? How to change waiting time? How to raise the benefit of waiting time? How to extinguish waiting time?How to add water to waiting time?
All previous questions are derived from the Blue Ocean Strategy
Blue Ocean Strategy isapplicable to customer service
I could not help adding a recent example ofWhat I term “NegativeBlue Ocean Strategy”
I flew in a country with one airline and was scheduled toreturn with a different e-ticket with another airline company
It was after midnight and the airline desk said “this is anaTi and not anaNi” Anani or Ananti? The cost was high
The visa payment, the mobilenumber and everything proved it was a spelling mistake; yet
I had to buy a new ticket at double price for making on- the spot booking.The Ananti ticket was useless. Paying double price whileconceding the original cost of the old ticket.
Exploiting customers to the last drop is a truly bad example of Create Blue Ocean Strategy. problems for I call it Negative customers Blue Ocean Strategy Create methods of sucking customers’ bloodEliminatecustomersatisfaction Raise customers’ frustration