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This is a checklist for those who have decided to optimize their website and those who are developing the website from scratch and want to know things that may be essential for the further site improvement.
The goal of this checklist is to help to analyze information collected during your website operation and understand a scope of necessary improvements or updates. Of course, the list below is incomplete. But we have tried to embrace some critical moments. Please note that some questions can be placed in several sections, so the division proposed is conditional to some extent. We assume that the reader knows in general what is behind the question and uses this questionnaire as a cheatsheet.