How many times have you designed a mobile app which needed no iterations? Sounds too good to be true, it is. We are amidst a highly demanding competitive environment wherein the form factors, the operating systems and the customer requirements are evolving rapidly. Companies are faced with the unenviable task of keeping pace with this change as they innovate at the ‘edge facing the customer’.
Now this gets even more complex for industries like ecommerce, retail, digital publishing etc., which have a heterogeneous user base and champion diverse events like periodical offers, promotional events, brand makeover and many more. There is a compelling need for an adaptive mobile app that rapidly tunes with the changing seasons and business scenarios of the company. Here, dynamic updation of themes in the mobile app comes to the rescue. Updating dynamically will increase user engagement and also save time and resources by eliminating the need to develop a new version of an app for publishing new themes.
1- Why dynamic Themes? - Introduction and use-cases to
2- Which theme aspects could be made Dynamic? Such
as Backgrounds, colors, animations/transitions
3- Overview of Dynamic Theme architecture
4- Application of Dynamic Themes in Industry
verticals.Examples such as shopping apps, domain
5- Demonstration of a sample theme