4. 3,500
Which media will you use for
your advert?
• Who do you want to buy from you?
– Do they watch TV?
– Do they read the paper?
– Do they listen to the radio?
– Are they always on the internet?
• Do you want to talk to people all across the
UK, or just in your local area?
5. 3,500
How will you make your
advert stand out?
• It should say who you are and what your
product or service is
• Tell people why they should buy from you
• How do they contact you?
• Make it memorable!
6.
7. 3,500
What did you remember?
Chicken sandwich
McDonalds Boy and his dad
Chicken
Proper bacon
Toasted roll
Limited edition
Sat in restaurant
BBQ sauce
Chicken legendRed
M Logo
I’m lovin’ it
8.
9. 3,500
What did you remember?
Cadburys
Creme Egg Purple
Your happiness loves Cadbury
Creme egg splattered all over page!
logo
packaging
10.
11. 3,500
What did you remember?
Lovely juicy oranges
Innocent Never concentrated
Funny noises
Trees
Juicy by nature
Never sweetened
fish
FunnyRed
Logo
Lovely bottle
12.
13. 3,500
What did you remember?
Summer 2015
Minions Bob
Stuart
Yellow
Kevin
3D
SillyGuitar
Movie
I’m with stupid
14. 3,500
Important information to include
How do they find out
more?
Your slogan (if you
have one!)
Your logo
What your product
or service is
Your packaging
(so people
know what to
look for
15. 3,500
Remember!
Think about the who you want to appeal to
Where will they see your advert (which
media will you use)?
Include all the important information
Above all – make it stand out!
Have fun!
Editor's Notes
In this session they will create the advertising and marketing materials.
Can anyone tell me what an advert is?
Marketing is all about telling people about your business and persuading customers to buy your products (or services).
Today we’re going to look at lots of ways to do this.
Can they think of any adverts?
Have they heard any on the radio?
Seen any on the TV?
Seen any in magazines or on billboards?
Show example advertising posters and discuss the tips for creating a good advert (next slide)
Where do you see adverts?
Marketing is all about telling people about your business and persuading customers to buy your products (or services).
Today we’re going to look at lots of ways to do this.
Can they think of any adverts?
Have they heard any on the radio?
Seen any on the TV?
Seen any in magazines or on billboards?
Show example advertising posters and discuss the tips for creating a good advert (next slide)
Does anyone have a favourite advert?
What do you remember about it?
What do you remember?
What do you see
What do you hear
What did you see
What did you hear
How did it make you feel? Hungry yet??
What did it make you think about?
What was that advert for?
How do you know
How did it make you feel?
What did it make you think about?
Bottle – what to look out for when you go tot the shops
What did you see
What did you hear
How did it make you feel?
What did it make you think about?
Bottle – what to look out for when you go tot the shops
What did you see
What did you hear
What did it make you think about?
Tells you want it is and when it is out. Gets you excited about the movie
Does anyone have a favourite advert?
What do you remember about it?
Does anyone have a favourite advert?
What do you remember about it?