How to web nov10 reshma

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Reshma Sohoni - European entrepreneurs: the recipe for success

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How to web nov10 reshma

  1. 1. @rsohoni @seedcamp Capacity Building for Europe ’ s Next Generation Technology Entrepreneurs CONFIDENTIAL
  2. 2. Building the European tech ecosystem since 2007 CONFIDENTIAL
  3. 3. What is Seedcamp A micro-seed fund that enables talent across every part of Europe to start up Recognized as the leading-edge platform to bring together tech entrepreneurs and mentors across Europe, US, and Asia CONFIDENTIAL
  4. 4. A year-long program supporting seed companies in Europe Jan-Dec Mini Seedcamps TEAMS PROPRIETARY CRM DATABASE LUNCHES, DINNERS WITH MENTORS DEMO INVESTOR, BROAD INVESTOR DAYS 4 person team behind all of this TRIP TO VALLEY AND CONFERENCES 20+ MENTORS 300 INVESTMENTS 11 EQUITY 8%-10% SHORTLISTED MINI SEEDCAMP TEAMS PROPRIETARY APPLICATIONS AND JUDGING SYSTEM ISRAEL, PARIS, LONDON, WARSAW, BERLIN, SWEDEN, LJUBJANA, KIEV STARTUPS 220 LOCAL ADVISORS 700+ MENTORS 600+ Jan, Jun, Sept Investment Decisions Sept Seedcamp Week Jan-Dec 3 Months Mentoring CONFIDENTIAL FUNDING € 50K
  5. 5. 33 companies across 17 geographies CONFIDENTIAL Kyko
  6. 7. No shortage of technical talent
  7. 8. Low cost of start ups
  8. 9. Open Source is mainstream
  9. 10. Platforms change costs: infrastructure, revenue and distribution
  10. 11. Leeds Utrecht Helsinki Hamburg Paris Belgrade We have strong local networks
  11. 12. Connected to a federated ecosystem
  12. 13. Niklas Zennstrom & Janus Friis changed telecoms
  13. 14. Marten Mickos changed enterprise software
  14. 15. David Heinemeier Hansson changed web programming
  15. 16. Jacques-Antoine Granjon is changing shopping
  16. 17. Role Models Daniel Ek is changing music
  17. 18. Kristian Segestrale is changing games
  18. 19. Natalie Massenet is changing fashion
  19. 20. Errol Damelin is changing personal finance
  20. 21. Eldar & Roy Tuvey and Jos & Ben White are changing Internet security
  21. 22. Iain Dodsworth is changing real-time web
  22. 23. Changed publishing
  23. 24. Changed television
  24. 25. Changed housewares
  25. 26. Changed apparel
  26. 28. CONFIDENTIAL European Entrepreneurs – Recipe for Success DOs Be commercial, not just techie Be assertive, positive, optimistic about your product Be awesome at helping other startups as you are Be open to going where the opportunities are DON ’Ts Be afraid to think big Be apologetic for being from E. Europe Be secretive about your idea; Talk to good people Use smaller markets as excuse
  27. 29. CONFIDENTIAL Passion, Customer Thinking, Execution Passion – exhibit passion for your product, team, problems you ’re solving Customer Thinking – launch in iterations, get constant feedback from real users/customers Execute exceptionally well because it is harder in Europe
  28. 30. CONFIDENTIAL Passion Build a team that loves what you do Infect passion about your product in everyone you meet Extremely hard, statistics are against you, passion is crucial
  29. 31. CONFIDENTIAL Customer Thinking Get to know your users and what they care about Really listen to them and build a product with their story Launch and iterate - fast and pragmatic Measure, measure, measure!
  30. 32. CONFIDENTIAL Execution Ideas are a dime a dozen Execution is the most difficult and crucial part ‘ Processize ’ the hell out of your company to scale Talk to and listen to experienced founders

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