Jimmy Kimmel Helps Old Navy
Sell Flip-Flops
by
Howard Davidson, Arlington, MA
Slide By :- Howard Davidson Arlington MA
Old Navy has Jimmy Kimmel selling a
new collection of summer flip-flops.
He’s getting help from 36 vending
machines and a ...
The late-night host and his team of
writers created a skit during “Jimmy
Kimmel Live” scored big time during the
airing an...
Basically Old Navy was giving away super
cheap flip flops to the first 9,000 tweeters
to participate in their en masse Twi...
And if one thing has always screamed
quality, it’s vending machines. Jimmy
Kimmel and Amy Poehler have also been
flashing ...
With this two pronged strategy, I can
only assume Old Navy is looking to
appeal to the cheap hipsters while
simultaneously...
And believe it or not, but the strategy
has payed off in huge dividends. Ivan
Wicksteed from Old Navy is claiming that
the...
This style of sale may be the big new
promotional strategy, so look out for
more players to try and get in on Old
Navy’s a...
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Howard Davidson Arlington MA - Jimmy Kimmel helps Old Navy sell flip-flops

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Howard Davidson Arlington MA from Arlington, MA writes about how Jimmy Kimmel helps Old Navy sell flip-flops.
Howard Davidson from Arlington Massachusetts is marketing guy who helps brands connect with target audiences.

www.howardjdavidson.com
Howard Davidson writes about about advertising, social media and marketing with a touch of sarcasm.

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Howard Davidson Arlington MA - Jimmy Kimmel helps Old Navy sell flip-flops

  1. 1. Jimmy Kimmel Helps Old Navy Sell Flip-Flops by Howard Davidson, Arlington, MA Slide By :- Howard Davidson Arlington MA
  2. 2. Old Navy has Jimmy Kimmel selling a new collection of summer flip-flops. He’s getting help from 36 vending machines and a hashtag. Slide By :- Howard Davidson Arlington MA
  3. 3. The late-night host and his team of writers created a skit during “Jimmy Kimmel Live” scored big time during the airing and on YouTube for Old Navy’s “Tweet For Your Feet” campaign. Slide By :- Howard Davidson Arlington MA
  4. 4. Basically Old Navy was giving away super cheap flip flops to the first 9,000 tweeters to participate in their en masse Twitter firestorm. For all those in the lucky 9,000, one dollar flip flops could be retrieved from a glorified vending machine by using the hashtag #flipflophooray. Slide By :- Howard Davidson Arlington MA
  5. 5. And if one thing has always screamed quality, it’s vending machines. Jimmy Kimmel and Amy Poehler have also been flashing their mugs all over Old Navy lately, with Kimmel’s sidekick Guillermo partaking in some admittedly funny beach hijinks while wearing a stack of sandals. Slide By :- Howard Davidson Arlington MA
  6. 6. With this two pronged strategy, I can only assume Old Navy is looking to appeal to the cheap hipsters while simultaneously pushing its more, uh, mature customers into the digital age. Slide By :- Howard Davidson Arlington MA
  7. 7. And believe it or not, but the strategy has payed off in huge dividends. Ivan Wicksteed from Old Navy is claiming that the sales figures brought in by the Twitter sale are rivaled only by black Friday numbers. Slide By :- Howard Davidson Arlington MA
  8. 8. This style of sale may be the big new promotional strategy, so look out for more players to try and get in on Old Navy’s action. For all you consumers though, if you can pry your eyes away from the beautiful and not so beautiful beach bodies this summer, Old Navy may have some flimsy sandals coming your way… Slide By :- Howard Davidson Arlington MA

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