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Hoppala at O'Reilly Where 2.0 Conference

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Presentation at O'Reilly Where 2.0 Conference, April 20th 2011, Santa Clara, California

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Hoppala at O'Reilly Where 2.0 Conference

  1. 1. Geobased ARContent Management In The Cloud Marc René Gardeya Founder and CEO, HOPPALA
  2. 2. Yelp MonocleHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  3. 3. Content Content ContentHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  4. 4. Content Management HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  5. 5. 4 CasesHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  6. 6. Hoppala Goes Easter 3D Happy easter! again! Looking forward to see you HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  7. 7. Woombamania 3D HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  8. 8. Virtual Public Art Project 3D „Key element of our application is that the objects are site-specific. This is different than most other digital media that can be easily transfered and shared. This requires the users presence and interaction with the site itself.“ Chris Manzione, Artist HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  9. 9. Berlin Wall 3DHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  10. 10. DevelopmentHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  11. 11. Camera ViewHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  12. 12. Camera ViewHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  13. 13. Native Development HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  14. 14. Native Development + HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  15. 15. Browser AppsHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  16. 16. Server sideHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  17. 17. Browser Architecture HTTP Request webservice HTTP Response HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  18. 18. Browser Architecture HTTP Request webservice HTTP Response HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  19. 19. Browser Protocols ARML Argon / KharmaW3C POI Working Group Augmented Environments led by Christine Perey Laboratory, Georgia Tech led by Dr. Blair MacIntyre HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  20. 20. Augment{"id":"52265","title":"My first augment","line2":"Hoppala","line3":"","line4":"","attribution":"","lat":37803104,"lon":-122432026,"alt":0,"imageURL":null,"dimension":3,"object":{"baseURL":"http://my.com/","full":"model.l3d","size":20},"transform":{"angle":0,"rel":false,"scale":100},"actions":[{"label":"Call","uri":"tel:+12345678"}]} HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  21. 21. Augment<poi id="52265" interactionfeedback="none"><name>My first augment</name><description><![CDATA[Hoppala]]></description><l>37.803104,-122.432026,0.0</l><o>1.57,0.0,0.00</o><translation>0,0,-2000</translation><thumbnail></thumbnail><mime-type>model/obj</mime-type><mainresource>http://my.com/model.zip</mainresource><s>1000</s><phone>+12345678</phone></poi> HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  22. 22. Augment<Placemark id="52265"><ar:provider>hoppala</ar:provider><name>My first augment</name><description>Hoppala</description><Point><coordinates>-122.432026,37.803104,0</coordinates></Point><wikitude:info><wikitude:thumbnail></wikitude:thumbnail><wikitude:phone>+12345678</wikitude:phone></wikitude:info></Placemark> HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  23. 23. Title & Description "title":"My first augment", "line2":"Hoppala", "line3":"", "line4":"", <name>My first augment</name> <description><![CDATA[Hoppala]]></description> <name> My first augment </name> <description>Hoppala</description> HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  24. 24. Location "lat":37803104, "lon":-122432026, "alt":0, <l>37.803104,-122.432026,0.0</l> <translation>0,0,-2000</translation> <Point> <coordinates>-122.432026,37.803104,0</coordinates> </Point>HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  25. 25. Interaction "actions":[{ "label":"Call", "uri":"tel:+12345678" }] <phone>+12345678</phone> <wikitude:phone>+12345678</wikitude:phone>HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  26. 26. Asset "dimension":3, "object":{ "baseURL":"http://my.com /","full":"model.l3d","size":20}, "transform":{"angle":0,"rel":false,"scale":100}, <mime-type>model/obj</mime-type> <mainresource>http://my.com/model.zip</mainresource> <o>1.57,0.0,0.00</o> <s>1000</s>HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  27. 27. Content Management HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  28. 28. Hoppala Augmentation HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  29. 29. Thank You! Marc René GardeyaFounder and CEO, HOPPALA www.hoppala-agency.com

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