Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

"Saving Lincoln" Case Study: Storytelling with Hootsuite


Published on

Recently, a team of writers launched a Twitter storytelling campaign aimed at building an audience for the Saving Lincoln film release. “With passion and innovation, we made an epic film on an indie budget,” boasts their write-up on the creative funding platform, Kickstarter. And, using this limited budget and the voice of one of the main characters of the film, they launched the Twitter handle @SavingLincoln to successfully build and capture the attention of thousands of moviegoers.

Learn how the writers behind @SavingLincoln, set out to break through the noise of traditional marketing campaigns and connect directly with their fan base in this case study.

Published in: Education, Technology, Business
  • Be the first to comment