Telling the Story

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I created this presentation for an October 2011 visit to the journalism program at the University of Iowa. It includes a discussion of different ways to report and cover a variety of topics and how to maximize multimedia tools to best suit stories.

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Telling the Story

  1. 1. Telling thestoryMultimedia Journalism By Holly Edgell October 2011
  2. 2. What kind of journalist are you?  You may have a “first love” or affinity for a particular platform  Audio  Video  Text  Photography  Graphics
  3. 3. Forget that for now! Consider yourself a multimedia journalist Assess your strengths and weaknesses.  Technology?  Visual approaches?  Writing?  Interviewing?  Data?  Research?
  4. 4. What’s the story? People Place Process Trends and data
  5. 5. VIDEO Good for:  Action  Characters  Example: Duck in a truck  Crime  Kids  Animals  Comedy  Drama  Food  How-to
  6. 6. VideoHow to tell a “concept” story:Example: Economy in a boxWhat are some kinds of stories that may not be suited to Video?
  7. 7. VideoA few tips:• Avoid TELLING when you can SHOW • WRITE to your video• Use sound bites for • Emotion • Insight • ExpertiseNOT: data, abstract concepts, information you can summarize or paraphrase
  8. 8. Photography Photos are the most popular online media element. Good for  Emotion  Central character  Central places  Reflection  Detail
  9. 9. Photography  NARRATIVE Example: Navigating the City without Sight  Slideshow  INTENSITY Example: President Obama and staff  Slideshow  EVENT Example: Palin& Beck event (St. Charles, MO Patch)  Story  Extra slideshow
  10. 10. Audio Good for:  Human voice  “Taking you there”  Creating a mood  Reflection
  11. 11. Audio Evocative stories  EXAMPLE: Why is BART so noisy?  EXAMPLE: Inside Haiti Stand alone audio  EXAMPLE: Michael Jackson 911 call
  12. 12. EXTRAS: Maps Makes data and trends real Provide context Examples:  Wichita Unsolved Murders  Stink map
  13. 13. EXTRAS: Timelines Great for trends, historical context, narrative  Example: 1969 (New York Times)  Example: Inventing the Wheel
  14. 14. Tools Timelines  Create your own: TimelineSetter  Create your own: Dipity  Create your own: Simile Maps  embed a MapQuest Map  embed a Google Map
  15. 15. EXTRAS: POLLS  Example: PollDaddy LINK (or embed) like crazy!  Videos  Example: Mac vs. PC  Related articles  Resources

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