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Do you send news releases and story pitches without even so much as a nibble of interest? You may have a wonderful story to tell but if you’re not sending it to the right person or framing it the right way, your email is quickly overlooked. Learn strategies for reaching out to the media and rethinking your story so it’s appealing and newsworthy.
Holly A. Fisher is the owner of HAF Creative, a writing, editing and communications company in Mount Pleasant. Fisher spent more than a decade in the newspaper business and now freelances for several publications while also working with nonprofits and small businesses on public relations and social media marketing.