Creativity final


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Creativity final

  2. 2. The Five Major Theories of CreativityExplaining Creativity Development  The Psychoanalytical Theory of Creativity  the general argument is that people become creative in reaction to difficult circumstances or repressed emotions.  The theory also argues the following: ▪ People are able to demonstrate creativity when they link the personal unconscious with the collective conscious. ▪ Regression precedes creativity. ▪ Feelings of inferiority contribute to creativity.
  3. 3. The Five Major Theories of CreativityExplaining Creativity Development The Mental Illness Theory of Creativity  The major tenet is that some type of mental illness is actually necessary in order for people to be creative, even if that illness is exceptionally mild.  Some highly creative individuals do suffer from some form of mental disorder BUT the majority of highly creative individuals do not suffer from any form of mental disorder at all.
  4. 4. The Five Major Theories of CreativityExplaining Creativity Development Eysenck’s Theory of Psychoticism  "psychoticism" – a disposition for psychotic tendencies.
  5. 5. The Five Major Theories of CreativityExplaining Creativity Development The Addiction Theory of Creativity  its major tenet is that addiction, for example, to drugs and/or alcohol, contributes to and even causes creativity.
  6. 6. The Five Major Theories of CreativityExplaining Creativity Development The Humanistic Theory of Creativity  The main supporters of this theory include Maslow, Rogers, and Fromm, though the theory is based mainly upon Maslow’s Hierarchy of Needs, a theory he developed, which maintains that humans have six basic needs that must be met in order for them to thrive and reach maximum potential.
  7. 7. The Five Major Theories of CreativityExplaining Creativity Development The Humanistic Theory of Creativity  People’s lower needs, however, must be met in order for them to progress to the next highest level, and only upon reaching the uppermost level, self- actualization, where needs are related to purpose and identify, are they at last free enough and comfortable enough to express themselves creatively.
  8. 8. The Five Major Theories of CreativityExplaining Creativity Development The Humanistic Theory of Creativity  That environment is unimportant because even the most difficult of environments cannot hinder creativity if someone possesses the ability to self- actualize and, thus, obtain the highest level, where he or she can choose to be creative. In other words, people decide for themselves whether or not they will be creative.
  9. 9. BRAINSTORMING Brainstorming is a process for developing creative solutions to problems.
  10. 10. BRAINSTORMING Steps To A Successful Brainstorming Session 1. Select a group of people of different types, experiences, and knowledge. 2. Bring them together in a relaxed setting where you will not be interrupted. 3. Engage in some fun exercises such as coming up with ideas to improve a business everyone knows. This will get their creative juices flowing. 4. Establish a rule that no one can express negative judgments about any one elses idea. 5. Give the group a question such as, "I want to start a seafood restaurant in town. What qualities would make it successful?" 6. Designate someone who can write quickly to list on easel pads all the ideas so everyone can refer back to them. 7. Have people work individually several times during the brainstorming session to write down their ideas and report them back to the group. 8. After the brainstorming session, go through the list and select the best and most realistic ideas.
  11. 11. FOUR RULES of BRAINSTORMING: No criticism: Criticism of ideas are withheld during the brainstorming session as the purpose is on generating varied and unusual ideals and extending or adding to these ideas. Criticism is reserved for the evaluation stage of the process. This allows the members to feel comfortable with the idea of generating unusual ideas. Welcome unusual ideas: Unusual ideas are welcomed as it is normally easier to "tame down" than to "tame up" as new ways of thinking and looking at the world may provide better solutions. Quantity Wanted: The greater the number of ideas generated, the greater the chance of producing a radical and effective solution. Combine and improve ideas: Not only are a variety of ideals wanted, but also ways to combine ideas in order to make them better.
  12. 12. BRAINSTORMING IDEAS: An Idea List of Ways to Improve Something Simplify--remove complexity Apply to new use Automate Reduce Cost Make easier to use, understand Reduce fear to own, use Make safer Give more performance, capacity Make faster, less waiting Provide more durability, reliability Give better appearance Create more acceptance by others Add features, functions Integrate functions Make more flexible, versatile Make lighter weight--or heavier Make smaller--or larger
  13. 13. BRAINSTORMING IDEAS: Make more powerful Reduce or eliminate drawbacks, bad side effects Make more elegant Give better shape, design, style Provide better sensory appeal (taste, feel, look, smell, sound) Provide better psychological appeal (understandable, acceptable) Provide better emotional appeal (happy, warm, satisfying, enjoyable, fun, likable, "neat") Aim toward ideal rather than immediate goals Give larger capacity Make portable Make self-cleaning, easy to clean Make more accurate Make quieter
  14. 14. LATERAL THINKING: Lateral thinking is solving problems through an indirect and creative approach, using reasoning that is not immediately obvious and involving ideas that may not be obtainable by using only traditional step-by-step logic.
  15. 15. METHODS of LATERAL THINKING: Critical thinking is primarily concerned with judging the true value of statements and seeking errors. Lateral Thinking is more concerned with the movement value of statements and ideas. A person would use lateral thinking when they want to move from one known idea to creating new ideas. Five types of thinking tools:  Random Entry Idea Generating Tool  Provocation Idea Generating Tool  Challenge Idea Generating Tool  Concept Fan Idea Generating Tool.  Disproving.
  16. 16. LATERAL THINKING & PROBLEM SOLVING: Problem Solving: Problem solving deals with finding out what caused the problem and then figuring out ways to fix the problem. Creative Problem Solving: Using creativity, one must solve a problem in an indirect and unconventional manner. Creative Problem Identification: Many of the greatest non-technological innovations are identified while realizing an improved process or design in everyday objects and tasks either by accidental chance or by studying and documenting real world experience.
  17. 17. WORD ALGORITHM: A step-by-step problem-solving procedure, especially an established, recursive computational procedure for solving a problem in a finite number of steps.  Many algorithms are useful in a broad spectrum of computer applications. These elementary algorithms are widely studied and considered an essential component of computer science. They include algorithms for sorting, searching, text processing, solving graph problems, solving basic geometric problems, displaying graphics, and performing common mathematical calculations. ▪ Example: hangman, word puzzles