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Internet 2.0: the future is already here

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Internet 2.0: the future is already here

  1. 1. internet 2.0: ‘the future is already here’ [ 6-12-2007 ] hans pronk|h@nzz.nl|www.hnzz.nl|www.vka.nl
  2. 3. de schaarste voorbij de schaarste voorbij...
  3. 4. trends in the new 2.0 era deportalization end of the walled garden SaaS mash-ups widgets user-centric identity the rise of the platform writable web AJAX browser as THE ui: everywhere available user-centric social networks syndication
  4. 6. the new applications landscape
  5. 7. platforms <ul><li>the new paradigm: </li></ul><ul><li>Google | Amazon AWS | Microsoft Live Core | Ning | Salesforce | 37Signals | (insert favourite platform here) </li></ul><ul><li>complexity hiding </li></ul><ul><li>economics of scale </li></ul><ul><li>specialization </li></ul>
  6. 8. the vision was too grand and the details were a little short
  7. 9. integration & security <ul><li>control </li></ul><ul><li>complexity </li></ul><ul><li>data spills </li></ul>
  8. 10. we shape our tools ... the tools shape us Stowe Boyd
  9. 11. Vilfredo Federico Damaso Pareto [vil'fre:do pa're:to] (July 15, 1848, Paris – August 19, 1923, Geneva)
  10. 12. 80% accid en ts  20% drivers
  11. 13. <ul><li>the importance of understanding the  20 % </li></ul>
  12. 14. breakthrough creation/publication tools…
  13. 15. breakthrough connectivity / capacity…
  14. 16. breakthrough hardware…
  15. 17. breakthrough searching / referring…
  16. 18. breakthrough (social) communcation…
  17. 19. breakthrough mobility…
  18. 20. problem identities
  19. 21. The first Rule in a Knife Fight is That you’re go- ing to get cut! Expect it... Accept it... The trick is to get Cut less than the Other guy.
  20. 23. the future is already here!
  21. 24. www.twitter.com/hnzz hnzz.jaiku.com www.hnzz.nl [email_address] [email_address]

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