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<Insert Picture Here>How businesses are using socialmedia to spark salesMichel van WoudenbergGeneral Manager CRM On Demand...
Shifting Innovation within Businesses    IT Innovates               LOB Innovates      You Innovate           1990’s      ...
Adoption of Corporate Technologies      June 2009: 3 out of 4           Australians         visited a Social        Networ...
Innovation at the Edge       We ‘all’ as individuals use (some) of this . . .        Social structures form the base of mo...
What are Companies using Social Apps for ?*                                             *Source: July 2008 McKinsey Quarte...
How Can YOU Use Social Applications ?     • Do you Mr Sales Exec have a LinkedIn, Facebook       and Twitter Account ? Get...
Many have gone before you…Oracle Confidential - Not For Distribution   7
Applying Social App Principles:Oracle Confidential - Not For Distribution   8
Combine the Power of Social Networks with CRM      Accelerate Growth & Innovation           Social Networks               ...
Oracle Social CRM                             Social Sales Applications    Sales Prospector             Sales Campaigns   ...
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Oracle Confidential - Not For Distribution   15
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Oracle Social CRM Applications Strategy Overview And Roadmap

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Oracle Social CRM Applications Strategy Overview And Roadmap

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Oracle Social CRM Applications Strategy Overview And Roadmap

  1. 1. <Insert Picture Here>How businesses are using socialmedia to spark salesMichel van WoudenbergGeneral Manager CRM On Demand Oracle Asia Pacific
  2. 2. Shifting Innovation within Businesses IT Innovates LOB Innovates You Innovate 1990’s 2000’s NowOracle Confidential - Not For Distribution 2
  3. 3. Adoption of Corporate Technologies June 2009: 3 out of 4 Australians visited a Social Networking Site • Source: McKinsey Quarterly Feb 2009Oracle Confidential - Not For Distribution 3
  4. 4. Innovation at the Edge We ‘all’ as individuals use (some) of this . . . Social structures form the base of most of these apps They blur the line between professional and personal.Oracle Confidential - Not For Distribution 4 Imagee: http://www.fredcavazza.net/2008/06/09/social-media-landscape
  5. 5. What are Companies using Social Apps for ?* *Source: July 2008 McKinsey Quarterly Survey on web 2.0Oracle Confidential - Not For Distribution 5
  6. 6. How Can YOU Use Social Applications ? • Do you Mr Sales Exec have a LinkedIn, Facebook and Twitter Account ? Get one ! • Then do what you do in the offline world; • Meet People • Build Relationships • Ask & Answer Questions • Build Trust, Build a Reputation • Convert your leads, Measure http://tinyurl.com/yjwgs48Oracle Confidential - Not For Distribution 6
  7. 7. Many have gone before you…Oracle Confidential - Not For Distribution 7
  8. 8. Applying Social App Principles:Oracle Confidential - Not For Distribution 8
  9. 9. Combine the Power of Social Networks with CRM Accelerate Growth & Innovation Social Networks CRM Community Tagging Contribution Leads Rating Opportunities Sharing Orders Collaboration Value Content Customers, Employees Partners, Suppliers Accelerate InnovationOracle Confidential - Not For Distribution 9
  10. 10. Oracle Social CRM Social Sales Applications Sales Prospector Sales Campaigns Sales Library Insight on what to Create sophisticated Shared library to sell next based on html campaigns in facilitate finding and analysis of buying email, share and sharing of sales patterns of track the results of content; PowerPoint, customers with their campaigns Word, Excel, PDF etc similar attributesOracle Confidential - Not For Distribution 10
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