Modern Family Lifestyle Survey Target: Hong Kong families Age: 18-60 Fieldwork: 14-21 Jan, 2013 Format: Phone survey ...
Device                HK family on averageProliferation   owns more than                5 devices.                60% cons...
Information   Over 60% agreeOverload      technology can help them              get more organized.              Top 3 tas...
Anywhere           More than 70% haveAccess     family members, friends           or business connections           abroad...
Work-LifeBalance     Over 60% think they are            managing their personal            matters effectively.           ...
Time isMoney     Save 1.5 hours a day if          they are more organized.          More than half willing          to use...
Office 365Home PremiumAvailable in HK Today
Home Premium    One Office. Five Devices.
Home Premium               Complete Office.
Home Premium           Cloud Connected
Home Premium          Always Improving.
Home Premium               Social.
HK$780               HK$620           HK$1,0991 year one household    4 years 1 user    Perpetual   5 PC’s or Mac’s     2 ...
Families   Tech enthused   Students   Single device user
 Fast speed: Up to 1G fiber  broadband Market leader: Residential high-  speed broadband subscription Extensive coverag...
William YeungCEOHong Kong Broadband Network
 Same vision: Make HK a better  place to live & support its  development as a cloud hub Software leader: 1 billion Offic...
New and selected existing HKBNcustomers to register designated “Access”packages with monthly fee as low asHK$168 100M bro...
Summary One Office, 5 devices Cloud connected Always up to date Complete Office Microsoft & Hong Kong  Broadband Part...
2013 office 365 hong kong presentation
2013 office 365 hong kong presentation
2013 office 365 hong kong presentation
2013 office 365 hong kong presentation
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2013 office 365 hong kong presentation

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One license for the entire household to use Office on up to five devices, including Windows tablets, PCs or Mac

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2013 office 365 hong kong presentation

  1. 1. Modern Family Lifestyle Survey Target: Hong Kong families Age: 18-60 Fieldwork: 14-21 Jan, 2013 Format: Phone survey Samples: 517
  2. 2. Device HK family on averageProliferation owns more than 5 devices. 60% consider it important to access and share information flexibly using different devices.
  3. 3. Information Over 60% agreeOverload technology can help them get more organized. Top 3 tasks that people need an effective IT tool 1. Sending and receiving emails 2. Organizing events 3. Managing and sharing calendar
  4. 4. Anywhere More than 70% haveAccess family members, friends or business connections abroad. Skype is the most popular tool for overseas communications.
  5. 5. Work-LifeBalance Over 60% think they are managing their personal matters effectively. Most agree technology can help them get more organized and save time.
  6. 6. Time isMoney Save 1.5 hours a day if they are more organized. More than half willing to use money to buy an extra hour, with average amount of >$1,000.
  7. 7. Office 365Home PremiumAvailable in HK Today
  8. 8. Home Premium One Office. Five Devices.
  9. 9. Home Premium Complete Office.
  10. 10. Home Premium Cloud Connected
  11. 11. Home Premium Always Improving.
  12. 12. Home Premium Social.
  13. 13. HK$780 HK$620 HK$1,0991 year one household 4 years 1 user Perpetual 5 PC’s or Mac’s 2 PC’s or Mac’s 1 PC
  14. 14. Families Tech enthused Students Single device user
  15. 15.  Fast speed: Up to 1G fiber broadband Market leader: Residential high- speed broadband subscription Extensive coverage: 2 million households & 1,700 commercial buildings Great synergy: Unsurpassed end-to-end productivity and experience
  16. 16. William YeungCEOHong Kong Broadband Network
  17. 17.  Same vision: Make HK a better place to live & support its development as a cloud hub Software leader: 1 billion Office users worldwide Cloud capability: A great solution for busy families/individuals with multiple devices Customer benefit: True value and delightful capabilities
  18. 18. New and selected existing HKBNcustomers to register designated “Access”packages with monthly fee as low asHK$168 100M broadband service with Steady Speed Guarantee HKBN Wi-Fi service – 7,000 hotspots One-year free subscription of Office 365 Home Premium
  19. 19. Summary One Office, 5 devices Cloud connected Always up to date Complete Office Microsoft & Hong Kong Broadband Partnership

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