Media evaluation question one


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Media evaluation question one

  1. 1. 1. In what ways does your media product use, develop or challengeforms and conventions of real media products?
  2. 2. • When creating my documentary I used my existing documentary research in order to explore what conventions my product needed to have, then incorporated various conventions into my running order to ensure I remembered to include them. From my audience research I found that 23/30 people I interviewed in my target audience research would be between the ages of 16 and 18, and the other 7 were above the age of 19. Using this I created a documentary that would appeal to young people of this age. I took into account various factors that would relate to these age groups for example the attention span of a 16-18 year old may be a lot shorter than someone ages 30. Taking this into account I ensured that I used various factors and conventions to make sure my audience were entertained throughout. By watching existing documentaries and analysing them thoroughly I found that the main conventions of a documentary were:• Voiceover• Archive footage/Stills• Real life footage• Interviews• Text on Screen• Re-enacting• Sound/music• Using this research I took into consideration that during my documentary I would have to incorporate these various different areas into my documentary. During the editing process I ensured to have a montage of images with a variety of music that suited the topic of the documentary. Within the editing process I researched different transitions and sounds to use in my editing process. This helped to ensure that I was using the correct codes and conventions within my media product.• To complete my existing product research I used to find various documentaries that may be similar to the documentary I wanted to create. I also searched different conventions
  3. 3. In order to follow the conventions of a I used images from the internet to represent the documentary I decided to use a topic of the certain area of my documentary for montage of footage related to the example smoking. topic of my documentary (Everyday Addiction) I also used cross dissolves between the different pieces of footage to follow the generic convention of a documentary opening scene. After the montage I used a fade to black to introduce the interviews from the montage. I used a cross dissolve in-between all the shots in my montage, this is also aI filmed various cut-away shots to generic convention of a documentaryplace in-between my interviews and all the documentaries I analysedand footage. All my cutaways and watched within my researchrelated to the specific part of the process all included a cross dissolve atdocumentary I was focussing on at some point during the film.any one point. When I researchedthe conventions of a documentaryI found out that cutaways were amain element of a documentarywhich is why I ensured that I usedthem For the audio levels I added a fill right into the audio to ensure that it would sound smooth and have a good flow with all the songs. When I edited the music of the beginning montage I added a constant The music I used in the opening montage of my documentary was a song gain at the end of the song so it would run smoothly into the other called “addiction” I decided to use this song as it related to the topic of the song. This also fits the conventions of a documentary as they all documentary and I thought it was a well suited piece of music. To add this include some sort of music. music to my documentary I downloaded the song from YouTube and edited it to suit my specific area within my documentary.
  4. 4. When filming my interviews I used a classic rule of thirds to position my interviewee. This creates a professional style interview that will be respected within a documentary as it subconsciously allows the viewer to pay full attention to the interviewee by following the main line of interest. The interviews that were filmed on the white background looked more professional and the levels were easier to edit to make the background colour look clearer and more eye-catching. Also using a white background keeps the audiences attention to the interviewee to ensure that they are following what is going on and the answers to the questions. Using a clarified background is a convention of existing media products as I researched many documentaries and I found that it is a good way of keeping the eye of the audience focussed on the main points. The sound of my interviews also had to be editedThe sound for my interviews was all recorded using a standard clip mic. I with levels as the clip mic only records the sounddecided to use a clip mic because from my research I found that it would through one headphones so using the fill left and fillmake the sound clearer and easier to understand. Each interviewee was right tool I altered the sound for it to sound moreasked 3-4 questions and from watching existing interviews I found that it smooth.was essential for the interviewee to incorporate the question into theiranswer so that the audience would be aware of the topic ofconversation between the interviewer and the interviewee. I used a montage of voxpops from the various interviews that I filmed towards the beginning of the documentary to give the audience an insight as to what featured within my documentary. Using the pink background wasn’t as effective as using the plain white background however due to a lack of resources and time it was essential to use this background. Although the background wasn’t a successful choice I still remembered to incorporate the rule of thirds and the clip mic to ensure the audio and visual were balanced and interesting for the audience to watch.
  5. 5. • By researching existing documentaries I I used the same style interview to this found that using a plain white backdrop for one in my documentary as I thought it filming interviews created a professional was a good layout and the black writing and serious outlook on the interview and on the plain white background was very was a great way of ensuring the attention effective. was all focussed on the interviewee and not what was going on around them. The text is used to inform the audience who the intervieweeFor the sound of this is and what her purpose isinterview I had to edit the during the interview, this showssound in order for the audio the audience why she is beingto play through both interviewed.headphones as the clip miconly recorded sound throughone side. To do this I used theaudio levels and used the fillleft tool in the audio editor. I edited the levels and colour The font of the text over is a I used a clip mic for my interview of the shot in premiere to get standard sized font which is to ensure the sound would be rid of any shadowing on the easy to read and clear for the clear and clarified as from white background. I also audience to understand. watching previous documentaries positioned Kate using the I noticed that the majority of the rule of thirds with just a sound was imbalanced and a lot of medium close up shot of her. interviewers didn’t use a clip mic. Also this fits in with the codes and conventions of a documentary.
  6. 6. I also used the screen recorder to record blogs on the internet One way I challenged conventions within my documentary was which included key words that related to the topic of my by using a screen recorder. This was a different approach to get documentary which again made the audience want to engage information and statistics across to my audience. Also because with the documentary and makes them question their everyday there is reading required it gives the audience a chance to routine. engage with the documentary and creates inquisition. facts and statistics within my documentary was decided bywatching a variety of documentaries and discovering that facts helpedto show the audience the importance of the topic that is being covered. A very popular convention of a documentary is aUsing the screen recorder made the facts and statistics stand out to the voiceover however I didn’t use a voiceover within myaudience whilst challenging and altering a convention of a documentary as I didn’t have the time to incorporatedocumentary. one. Using a voiceover is to help the audience understand and follow what is going on within the documentary however watching and editing my documentary I feel that it works and runs smoothly without the voice over so this is also a way that my documentary challenges the conventions of a stereotypical documentary. Using cutaways over the audio of the interview is also a way I have challenged the conventions however I feel that it is effective as the cutaways are related to the interviewees answers. From my research I found that this is sometimes used however it isn’t as common as most conventions.
  7. 7. I used archive footage when editing my documentary to follow the codes and conventions of a typical documentary. This just gave the documentary some existing footage and facts that it could be related to and also helped to break up the footage and interviews. Many existing documentaries use archive footage in order to give the audience the reassurance that the facts and information being presented to them is legit and that there are other videos and people that agree with the point that the documentary is trying to get across. Archive can also be used to represent historic footage or footage that may be hard to capture. I used archive to split up the interviews and give extra information about the topic being discussed at different points within the documentary. I added my own choice of music over the archive footage for the majority of the documentary, however I used some American archive as it would be too hard to film myself.I decided to use the song “Teardrop” as it has a sinister background sound and it portrays the fact that even though theprevious sound was happy and upbeat, the topic of the documentary is in fact a serious topic and the facts that arebeing portrayed are effecting the lives of various people.
  8. 8. • The name bars for my documentary didn’t work out as well as they were expected to as I was responsible for all the editing within my group the last minute touches such as name bars didn’t get completed properly as I ran out of time, however I have used a generic text name bar to show the audience who the person being interviewed is and to follow that convention of existing documentaries. Using name bars within a documentary isn’t essential however it is a key to informing the audience who is speaking and why. The mise-en-scene of this interview is related to the topic as the topic is make-up and beauty which is a girly topic and relates to the flowers and floral background. Also the rule of thirds has also been incorporated. The name bar shows the purpose of the interviewee and why she is being asked the various questions.