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Hispanic e-Business Initiative | Hispanic Chamber of E-Commerce

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http://www.hispanicebusiness.com The Hispanic e-Business Initiative works to enhance e-business understanding and to accelerate the adoption of Internet business solutions (IBS) amongst Hispanic home-based, micro and small businesses.

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Hispanic e-Business Initiative | Hispanic Chamber of E-Commerce

  1. 1. Hispanic e-Business Initiative<br />
  2. 2. Mission<br />To foster the adoption of Internet business solutions to enhance the competitiveness of the Hispanic business. <br />
  3. 3. Internet Business Solutions?...Competitiveness?<br />WHAT!!?<br />
  4. 4. What are Internet Business Solutions?<br />
  5. 5. “Initiatives that combine the Internet with networking, software and computing hardware technologies to enhance or improve existing business processes or to create new business opportunities”1<br />In plain English…<br />Internet Business Solutions help your business to be more efficient and productive…more competitive!<br />1. As defined on “The Net Impact Study” | January 2002 <br />
  6. 6. Why should I care about competitiveness?<br />
  7. 7. Because…<br />“The more competitive a small business is, the more likely it is to meet the personal and business goals of its owners and show positive financial results.”2<br />2. Source: Study conducted by Network Solutions, LLC and the Center for Excellence at the University of Maryland’s Smith School of Business | July 2010<br />
  8. 8. So…What are the benefits?<br />
  9. 9. You can use e-Business to…<br />• Enhance services and access to customers beyond the local market.<br />• Cost-effectively promote your business.<br />• Organize and simplify administrative tasks (e.g. through the use of administrative software programs).<br />• Connect and collaborate with other businesses. <br />• Do market research to compare products and prices to find good deals.<br />• Strengthen your competitive advantage.<br />• Lower operating costs. <br />• Allow your business to keep pace with your competitors.<br />• Improve customer relations. <br />• Improve productivity. <br />• Increase revenue. <br />
  10. 10. Why a Hispanice-Business Initiative?<br />
  11. 11. Because…<br />There are about 2 million Hispanic-Owned small businesses in the U.S. that could benefit out of the e-business initiative.<br />• “The overall health of small business has declined over the past couple of years<br />• Small businesses lack of financial resources<br />• Small businesses are having trouble marketing and positioning themselves in a highly competitive market<br />• Small businesses are having difficulties in coming up with new ideas to grow their businesses<br />• Small businesses are failing in making technology work effectively for their businesses<br />• Small businesses would like to increase their profit”*<br />* Source: Study conducted by Network Solutions, LLC and the Center for Excellence at the University of Maryland’s Smith School of Business | July 2010<br />
  12. 12. Would you like to plan an<br />e-business strategy for your business?<br />
  13. 13. Mmmmmm… <br />* I don’t have the time.<br />* I don’t have the money.<br />* I don’t feel comfortable with computers. I don’t know enough about the Internet.<br />* It’s not important to my business.<br />* E-business doesn’t apply to my business.<br />* I’m not ready to implement e-Business.<br />* I don’t have a complete plan in place.<br />
  14. 14. It’s not the time to keep making excuses…<br />ACT NOW!<br />
  15. 15. You don’t have anything to lose…<br />
  16. 16. INNOVATE!<br />
  17. 17. CONNECT. SHARE. COLLABORATE. <br />
  18. 18. Learn more about the Hispanic e-Business Initiative at:<br />www.hispanicebusiness.com<br />Hispanic Chamber of E-Commerce<br />8340 Clairemont Mesa Blvd. Ste. 205<br />San Diego, CA 92111<br />Tel.: (858) 768-2483<br />Follow us:<br />Facebook.com/HispanicChamberofECommerce<br />@HISCEC<br />

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