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10 Things Someone Else Told Me, That You Might Already Know

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Some universal principles and concepts, mostly common sense. Now you have an objective reason for all that subjective design. Get to work.

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10 Things Someone Else Told Me, That You Might Already Know

  1. 10ish THINGS SOMEONE ELSE TOLD ME THAT YOU MIGHT ALREADY KNOW
  2. 1 GETTING TO THE TOP CAN HAPPEN OVER NIGHT. STAYING THERE IS HARD WORK.
  3. PRODUCT LIFE CYCLE INTRODUCTION GROWTH MATURITY DECLINE + PRODUCT SALES
  4. 2 THE HIGHER THE PERCEIVED VALUE OF YOUR PRODUCT IS, THE MORE SUCCESSFUL IT IS.
  5. PRODUCT HIERARCHY OF NEEDS The Perceived Value Of A Design Corresponds To Its Place In The Heirarchy–I.E., Higher Levels In The Hierarchy Correspond To Higher Levels Of Perceived Value. CREATIVITY PROFIENCY USABILITY RELIABILITY FUNCTIONALITY
  6. 3 AN ACTIVITY WILL BE PURSUED ONLY IF ITS BENEFITS ARE EQUAL TO OR GREATER THAN THE COSTS.
  7. COST BENEFIT AN ACTIVITY WILL BE PURSUED ONLY IF ITS BENEFITS ARE EQUAL TO OR GREATER THAN THE COSTS.
  8. 4 IMPROVING THE DESIGN & USABILITY OF A PRODUCT CAN INCREASE IT’S COST BENEFIT.
  9. 5 WHEN PEOPLE HAVE A GOOD EXPERIENCE WITH YOUR PRODUCT THEY TELL PEOPLE.
  10. 5.5 WHEN PEOPLE HAVE A BAD EXPERIENCE WITH YOUR PRODUCT THEY TELL PEOPLE.
  11. 6 YOU HAVE THE POWER TO CREATE A GOOD EXPERIENCE.
  12. FLOW THE MENTAL STATE OF OPERATION IN WHICH THE PERSON IS FULLY IMMERSED IN WHAT HE OR SHE IS DOING BY A FEELING OF ENERGIZED FOCUS, FULL INVOLVEMENT, AND SUCCESS IN THE PROCESS OF THE ACTIVITY.
  13. HOW DO WE CREATE FLOW?
  14. PRACTICE CONSISTENCY SET CONTEXT SHOW VALUE GIVE FEEDBACK PRACTICE FORGIVENESS CREATE FLOW
  15. 7 THE USABILITY OF A SYSTEM IS IMPROVED WHEN SIMILAR PARTS ARE EXPRESSED IN SIMILAR WAYS.
  16. CONSISTENCY THE USABILITY OF A SYSTEM IS IMPROVED WHEN SIMILAR PARTS ARE EXPRESSED IN SIMILAR WAYS.
  17. 7.5 ELEMENTS THAT ARE CONNECTED BY UNIFORM VISUAL PROPERTIES ARE PERCEIVED TO BE MORE RELATED THAN ELEMENTS THAT ARE NOT.
  18. UNIFORM CONNECTEDNESS ELEMENTS THAT ARE CONNECTED BY UNIFORM VISUAL PROPERTIES, SUCH AS COLOR, ARE PERCEIVED TO BE MORE RELATED THAN ELEMENTS THAT ARE NOT CONNECTED.
  19. 8 CHUNKING MANY UNITS OF INFORMATION INTO A LIMITED NUMBER OF UNITS MAKES IT EASIER TO PROCESS.
  20. CHUNKING A TECHNIQUE OF COMBINING MANY UNITS OF INFORMATION INTO A LIMITED NUMBER OF UNITS SO THE INFORMATION IS EASIER TO PROCESS.
  21. 9 THE GREATER THE EFFORT TO ACCOMPLISH A TASK, THE LESS LIKELY THE TASK WILL BE ACCOMPLISHED SUCCESSFULLY.
  22. PERFORMANCE LOAD THE GREATER THE EFFORT TO ACCOMPLISH A TASK, THE LESS LIKELY THE TASK WILL BE ACCOMPLISHED SUCCESSFULLY.
  23. 9.5 PRACTICING FORGIVENESS IN DESIGN MINIMIZES ERRORS AND REINFORCES POSITIVE BEHAVIORS & EXPERIENCE.
  24. FORGIVENESS DESIGNS SHOULD HELP PEOPLE AVOID ERRORS AND MINIMIZE THE NEGATIVE CONSEQUENCES OF ERRORS WHEN THEY DO OCCUR.
  25. 10 AN ACTIVITY WILL BE PURSUED ONLY IF ITS BENEFITS ARE EQUAL TO OR GREATER THAN THE COSTS. (Yup, said it twice)
  26. PRACTICE CONSISTENCY SET CONTEXT SHOW VALUE GIVE FEEDBACK PRACTICE FORGIVENESS CREATE FLOW
  27. REFERENCES Csikszentmihalyi, Mihaly. (1990). Flow – the Psychology of Optimal Experience. New York: Harper Perennial. King, Andrew B. “Chapter 2 – Flow in Web Design.” 2003. http:// www.websiteoptimization.com/speed/2/ accessed on March 21/2009. Lidwell, William. (2003). Universal Principles of Design: a cross-disciplinary reference / William Lidwell, Kritina Holden and Jim Butler. Simon, H. A. (1971), “Designing Organizations for an Information-Rich World”, in Martin Greenberger, Computers, Communication, and the Public Interest, Baltimore, MD: The Johns Hopkins Press, ISBN 0-8018-1135-X. pp. 40-41.

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