General Questionnaire information• We mainly asked people in the age range 13 – 16 and 17 – 20 as we predicted that they would be the most interested in homosexuality.• Our prediction was correct:20% of 31 – 41+ were interested in learning more about homosexuality, with 30% being male.81% of 16 – 30 year olds wanted to learn about homosexuality, with 79% being female.From this it was easy to tell that females are far more interested in general in homosexuality and that the people aged 16 – 30 were the most interested, thus being our target age range.
How often do you watch documentaries?We then asked people; 12 10 Amount of people 8 6 4 2 0 Rarely Occasionally Often Very Often How often?‘How often do you watch documentaries?’From this graph it is easy to tell that most people only occasionally watched documentary with 50% of 16 – 30 year olds mainly watching them occasionally and with 80% of 31-41+ watched them very often and often. So by these results, although we want to aim our documentary at 16 – 30 year olds, we will need to advertise it in an interesting way to get their attention as they don’t seem to watch documentaries enough.
The next question was; What kind of documentaries spark your interest? Types of documentaries Reality Television Fly on the wall Factual documentaries Docudrama 0 2 4 6 8 10 12 Number of people‘What kind of documentaries spark your interest, if any?’As we can see, most people liked Fly on the wall documentaries such as Airline, and Passport Patrol. 60% of those people were aged 16 – 30. Our documentary is going to be a factual documentary, which 30% of the people we questioned, liked. With 60% of those being 31 – 41+ people. Again this isn’t looking good for our target audience but again we believe that if we advertise our documentary correctly we can draw in our target audience.
The next question was: What channel do you watch documentaries on, if you watch them? BBC THREE Channel 4 BBC ONE,TWO Channel 5 ITV 1‘Which channel do you watch documentaries on, if you watch them?’The most watched channel for documentaries was channel 4 which suggests that this would be the perfect channel to air our documentary on especially as 70% of the people who watch documentaries on Channel 4 were 16 – 30 years old. From our research channel 4 also does many controversial documentaries on sex programmes such as; ‘More sex, we’re British’ and ‘The Joy of Teen Sex’, in which our documentary would fit right in.
What do they like to see?‘What do you like to see in documentaries the most? What do you like to see in documentaries the most?From the graph we can tell that most Live action people like to see plenty of facts in Documentary parts Fly on the wall documentaries with 54% of those people aged 16 – 30 years old. The Facts second favourite aspect of a Reconstruction documentary was both interviews with Experts vox pops and interviews with experts Vox pops so we will be including those in our 0 2 4 6 8 10 12 14 documentary. We also asked what Number of people people least liked to see in a documentary. They said that 25% of them dislike to see reconstruction of What do you least like to see in a documentary? events with 4 in 6 of those people being aged 16 – 31 and they secondly disliked the use of live action. We will Vox pops therefore include less live action and Experts reconstruction and more interviews Reconstruction and lots of facts. Facts Fly on the wall Live action
What grabs attention? Do fast paced or slow paced beginnings of a documentary drag you in? 25 20 Number of 15 people 10 5 0 S1 Pace Fast paced Slow paced‘Do fast paced or slow paced beginnings of a documentary drag you in?’As it is obvious in the graph, 83% of all people interviewed, knew that a fast paced beginning to a documentary draws them in. with all 83% being aged 16 – 30 year olds. From here it suggests that we need to create a fast paced, upbeat start to our documentary with plenty of images, facts and more.
Do you prefer to hear opinions on subject matters in aOpinions? documentary from an older or younger generation of people? Older Age Younger 0 5 10 15 20 25 30 Number of people‘Do you prefer to hear opinions on subject matters in a documentary from an older or younger generation of people?’It is easy to tell that we need to get interviews and vox pops from a younger generation of speakers. 100% of the 16 – 30 year olds wanted to hear from younger speakers so that is who we will definatley need to ask questions to.
Homosexuality? Do you think you know much about homosexuality? 16 14 Number of people 12 10 8 6 4 2 0 Not much Small amount A lot Amount of knowledge‘Do you think you know much about homosexuality?’Most people seemed to know a small amount with 100% of all people aged 31 – 41+ seemingly knowing not much at all. 16 – 30 year olds that were interviewed seemed to know the most about homosexuality with 50% of them knowing a lot about it. This seems ironic, as although the 31 – 41+ year olds know the least they also do not want to know any more as only 20% of them wanting to learn about homosexuality.
Homosexuality? Do you think that you would watch a documentary about the lives of those who are homosexual? Maybe Answer Definatley Not Yes 0 2 4 6 8 10 12 14 Number of people‘Do you think that you would watch a documentary about the lives of those who are homosexual?’100% of our target audience aged 16 – 30 year olds would watch a documentary on homosexuality which is a good find and with 50% male and 50% female the documentary can be aimed at both gender. Although, which we predicted, 80% of 31-41+ year olds would definatley not watch a documentary on homosexuality which rules them out of our target audience for definite.
Homosexuality? Where would you imagine a documentary on homosexuality would be shown? Channel 5 Channel 4 Channel BBC 1 / 2 BBC THREE ITV 1 0 2 4 6 8 10 12 Number of peopleWhere would you imagine a documentary on homosexuality would be shown?As we can see, Channel 4 is the channel people believe that would show a documentary on homosexuality probably due to their controversial nature. 80% of our target audience also believed that this would be the right channel to show our documentary on. The least chosen was BBC one and two, most likely because their documentaries cover nature mainly such as ‘Richard Hammond’s miracles of nature’ and ‘Nature’s Miracle Babies’.
Homosexuality? What do you think should be included in a documentaryWhat do you think should be included in a about homosexuality? documentary about homosexuality? Homosexual interviews Homophobic interviewsFrom the graph we can see that again, the most Religious interviews wanted aspect of a documentary is facts Reconstruction and statistics in which 50% of 16 – 30 year Coming out stories olds wanted to see. The second favourite Facts and statistics aspect was coming out stories, so we shall Young people interviews Older people interviews be including those in our documentary too Fly on the wall footage as 29% of 16 – 30 year olds want to see this Live action footage in our documentary. Interestingly enough we had an anomaly of 1% of 16 – 30 year olds wanting to see homophobic views, maybe What do you think should not be included in a they were a homophobic individual documentary about homosexuality? themselves, although we will try to add some of these views in for dramatic effect. Homosexual interviewsThe least wanted aspect of a documentary on Homophobic interviews Religious interviews homosexuality was live action footage, Reconstruction maybe because it isn’t appropriate for this Coming out stories kind of documentary . 40% of the 16 – 30 Facts and statistics year olds didnt want to see this aspect Young people interviews either. The next least wanted to see aspect Older people interviews was religious interviews, maybe suggesting Fly on the wall footage that religion plays a little part in our views as Live action footage individuals so we wont be using much of those opinions in our documentary.
Results• We are aiming our documentary at 16 – 30 year olds.• We will be most likely airing our documentary on channel 4.• We will make sure our documentary has a fast paced beginning to capture viewers.• As documentaries are rarely watched by our target audience we must make sure that we advertise our documentary as best we can to get a good sized audience.• We will be using plenty of facts, statistics, interviews from young vox pops and coming out stories.• We will highly unlikely use reconstruction of events, homophobic interviews, interviews from religious interviews and interviews from an older vox pop.• We have also proven that 16 – 30 year olds would be the best target audience as they want to learn more about homosexuality and would be likely to watch a documentary on homosexuality unlike 31 – 41+ year olds who don’t know much, yet don’t want to learn more either.• It will also be aimed at both females and males in the age range of 16 – 30 as 50% of both males and females wanted to know more about homosexuality so it seems they have equal interest in the subject.