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Tools and terms

Version 2.0 by Heather Ford
(1) Terms
some rights reserved




all rights reserved                               no rights reserved




              The licens...
(a) Copyright
Monopoly rights
Features

• no registration required


• requires originality and fixation


• idea/expression dichotomy


• moral rights

...
Life + 50 years (literary or
                    musical works or artistic
                    works, other than
         ...
(a) for the purposes of research or private study by, or the
personal or private use of, the person using the work;
(b) fo...
works in the public domain
copyrighted works
                         fair dealing/use




                      http://en...
(b) Copyleft
“If property can enclose a commons, then
property can also create a commons”
Freedom 0: The freedom to run the
            program for any purpose.
               Freedom 1: The freedom to study
    ...
Creative Commons licenses
(2) Case studies
(a) All licenses
The Flickr Commons
services
           technology provider              content providers

                 (owned by Yahoo!)




services   ...
partners
             technology provider           content providers

                   (owned by Yahoo!)




  partner ...
value proposition
         technology provider      content providers

             (owned by Yahoo!)




unique   enhance...
customer relationship strategy
            technology provider             content providers

                 (owned by Y...
revenue streams
          technology provider       content providers

                (owned by Yahoo!)




revenue     •...
Marketplace e.g. Moo
Marketplace e.g. Getty


      Facilitating commercial licensing for Flickr
        photographers through Getty Images



...
(b) public domain or cc0




                http://wiki.creativecommons.org/CC0
Project Gutenberg
(c) cc attribution
(d) allow derivatives
http://wiki.creativecommons.org/CC0
(e) cc non-commercial license + cc+




     http://wiki.creativecommons.org/Ccplus
Unless otherwise specified this slideshow is licensed under a Creative Commons Attribution Share-
                         ...
Tools and terms: digital copyright
Tools and terms: digital copyright
Tools and terms: digital copyright
Tools and terms: digital copyright
Tools and terms: digital copyright
Tools and terms: digital copyright
Tools and terms: digital copyright
Tools and terms: digital copyright
Tools and terms: digital copyright
Tools and terms: digital copyright
Tools and terms: digital copyright
Tools and terms: digital copyright
Tools and terms: digital copyright
Tools and terms: digital copyright
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Tools and terms: digital copyright

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This slideshow is part of a course on developing your own digital copyright strategy.

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Tools and terms: digital copyright

  1. 1. Tools and terms Version 2.0 by Heather Ford
  2. 2. (1) Terms
  3. 3. some rights reserved all rights reserved no rights reserved The license spectrum http://wiki.creativecommons.org/Spectrumofrights_Comic1
  4. 4. (a) Copyright
  5. 5. Monopoly rights
  6. 6. Features • no registration required • requires originality and fixation • idea/expression dichotomy • moral rights • national treatment • minimum standards • orphan works
  7. 7. Life + 50 years (literary or musical works or artistic works, other than photographs) The public domain
  8. 8. (a) for the purposes of research or private study by, or the personal or private use of, the person using the work; (b) for the purposes of criticism or review of that work or of another work; or (c) for the purpose of reporting current events. ‘Fair dealing’ exceptions
  9. 9. works in the public domain copyrighted works fair dealing/use http://en.wikipedia.org/wiki/File:Bascula_9.jpg
  10. 10. (b) Copyleft
  11. 11. “If property can enclose a commons, then property can also create a commons”
  12. 12. Freedom 0: The freedom to run the program for any purpose. Freedom 1: The freedom to study and modify the program. Freedom 2: The freedom to copy the program so you can help your neighbor. Freedom 3: The freedom to improve the program, and release your improvements to the public, so that the whole community benefits. Free software http://en.wikipedia.org/wiki/Free_software
  13. 13. Creative Commons licenses
  14. 14. (2) Case studies
  15. 15. (a) All licenses
  16. 16. The Flickr Commons
  17. 17. services technology provider content providers (owned by Yahoo!) services - hosting photos (diff. res) - housing and preserving - connecting photographers - facilitating access to the public - enabling cross-media sharing
  18. 18. partners technology provider content providers (owned by Yahoo!) partner technology is free have great content + bring incentives (hosting + software dev.) their own audiences
  19. 19. value proposition technology provider content providers (owned by Yahoo!) unique enhanced services for enhance accessibility and value storing, managing and reuse of images sharing
  20. 20. customer relationship strategy technology provider content providers (owned by Yahoo!) customers engender trust that engender trust that the public amateur photographers and the needs of user creators are at the core of their are at the core of their mission mission
  21. 21. revenue streams technology provider content providers (owned by Yahoo!) revenue • Subscriptions • None • Advertising • Funding (but not purely for digitisation) • Marketplace • Online donations from individuals
  22. 22. Marketplace e.g. Moo
  23. 23. Marketplace e.g. Getty Facilitating commercial licensing for Flickr photographers through Getty Images stock photographs purchased through non-commercial sharing licensing agreements
  24. 24. (b) public domain or cc0 http://wiki.creativecommons.org/CC0
  25. 25. Project Gutenberg
  26. 26. (c) cc attribution
  27. 27. (d) allow derivatives
  28. 28. http://wiki.creativecommons.org/CC0
  29. 29. (e) cc non-commercial license + cc+ http://wiki.creativecommons.org/Ccplus
  30. 30. Unless otherwise specified this slideshow is licensed under a Creative Commons Attribution Share- Alike 2.5 South African License http://creativecommons.org/licenses/by-sa/2.5/za/ Please link back to http://hblog.org and acknowledge the author: Heather Ford

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