LEADERSHIP & COMMUNITY TRANSFORMATION The Story Of Harbor Shores
Vision“Make no little plans. They have notthe magic to stir men’s blood andprobably themselves will not berealized. Make big plans, aim high inhope and work” - Daniel Burnham (Architect & Urban Planner)
UNEMPLOYMENT TRENDS1098765 Berrien County4 Michigan3 United States210
INCUBATION OF SYSTEMIC ISSUES Education viz a viz Family System Political System – No confidence in the government Decline Of Social Services – Police Department, Fire Department etc… Decline in Tax Base
1985-2003: INDUSTRIAL SHUTDOWN WHAT NEXT? - Jobs Needed!!!!! - Environmental Remediation - Refurbishing Community Infrastructure. - Community Self Identification Branding - Increased Tax Base/ Financial Independence
HISTORY Began consultancy with Melrose/Evergreen in 2002. River Run, LLC formed October, 2004 by Whirlpool Corporation and Cornerstone Alliance with Melrose serving as pre- development consultant. Formalized business plan to be delivered August 1, 2005 Location history Project description and organizational structure Master plan/Project design Project entitlements Project budget and schedule Investment structure • Private equity/debt • Public grants, loans and tax credits Marketing plan • Investors/Third-party developers
WHY BERRIEN COUNTY? Social/Cultural Development Need Brownfield Environment Confluence of Support Local, State and Federal Governments Private Sector Support Shortage of Waterfront Development Opportunities Burgeoning Chicago, Detroit and Indianapolis Second-Home Markets Location…
ST. JOE/ BENTON HARBOR RACIAL DIVIDE - St. Joseph 90.3% Caucasian. - Benton Harbor 92.4% African American. ECONOMIC DIVIDE - St. Joseph Per Capita Income & Unemployment at par/or exceeding national average. - Benton Harbor Lowest Per Capita Income In Michigan - $9,607 Real Unemployment Exceeding 40% EDUCATIONAL DIVIDE - St Joseph Best educational system in the state. - Benton Harbor 2/3rd of Workforce read 9th Grade Or Less. Excess of 50% dropout rate.
ST. JOE/ BENTON HARBORPOLITICAL DIVIDE Multiple City Governments Multiple Municipalities – Benton Harbor, St. Joseph ,Stevensville, Benton Township, St. Joseph Township, Shoreline. Fragmented Social Services Multiple Police Departments Multiple Fire Departments
BENTON HARBOR GOVERNMENTFINANCIALLY INSOVENT – TAX BASE City Of Benton Harbor $79 Million City Of St. Joseph $337 MillionHIGHLY POLITICIZED
ENVIRONMENTAL CONDITIONSSTATE SUPPORT (1990’s) – In excess of $30 MillionUSEPA SUPER FUND SITE – Approx. $7 MillionCORPORATE CLEANUP – Approx. $20 Million
POLITICAL CLIMATESEVERE TRUST ISSUESLEADERSHIP VACUUMDYSFUNCTIONAL PUBLIC MEETINGS
SOCIAL CLIMATEANTI-GROWTHRACISMCIVIL DISTURBANCE (2003)
BUSINESS CLIMATECOMMERCIAL VACANCY Downtown Benton Harbor – vacancy in excess of 50%SEARCH FOR BLUE COLLAR JOBSUNATTRACTIVE PLACE TO ATTRACT EMPLOYEES
BENCHMARKSEAST LAKE COUNTRY CLUB—Atlanta, GABAY HARBOR—Harbor Springs, MIKOHLER—Kohler, WI
PARTNERS FOR CHANGE COUNCIL FOR WORLD CLASSCOMMUNITIES (CONSORTIUM CORNERSTONE WHIRLPOOLCOMMUNITY DEVELOPMENT) ALLIANCE FOUNDATION HUMAN CAPACITY ECONOMIC PHILANTHROPIC BUILDING DEVELOPMENT ARM OF - LITERACY WHIRLPOOL CORP. - JOB TRAINING - JOB GROWTH
LAND PLAN IMPLEMENTATION 500+ acre mixed use recreational/resort 18 Hole Jack Nicklaus Design Golf Course spread across 200 acres 826 Residencies 2 Hotels: -Golf and Beach Lodge 80 rooms -Hotel/Conference Centre 350 rooms Indoor Water Park - 60,000 sq. ft. Commercial/ Retail Space – 43,000 sq. ft. Golf Club Structures - 22,000 sq. ft.
JOB CREATION PROJECTED BREAKDOWN OF PROJECTED BREAKDOWN OFCONSTRUCTION PHASE DIRECT JOBS PERMANENT DIRECT JOBS
PR/MARKETING ACTIVITIESMedia CoverageInternet CoverageArticles in: – USA Today – WSJ – NY Times – Chicago Tribune – Major Magazines
COMMUNITY IMPACT Community spirit Dedication to working together Government reorganization Senior PGA 2012 & 2014 $20 Million Economic Impact Per Year Job growth Whirlpool Expansion—dedication to longevity
BOARD OF TRUSTEES DAVID WHITWAM (Chairman) Leader Directed Strategic Plans. JEFF NOEL (Chief Operating Officer) – Development Leader Directed Tactical Plans. WENDY CHESSER (Trustee) Community Economic Development. MARCUS ROBINSON (Trustee) Community Benefits, Support and Outreach. BLAIR CLARK (Trustee) Whirlpool Corp, Senior Vice President of Strategic Planning. JOHN CAMERON (Secretary)
PROJECT MANAGEMENT: EVERGREEN DEVELOPMENT MARK HESEMANN (Managing Director) Project Vision Developer Solicitation Primary Liaison with Trustees BOB MCFEETER (Director Of Development) Project Planning Project Entitlements Project Construction Schedules & Budgets RON ENG (Director of Marketing) Marketing Plan Agency Relationships JEFF GILBERTSEN (Director of Finance) Financial Planning Accounting, Budgeting and Cash Management Liaison with Whirlpool Foundation Banking Relationships
LEADERSHIP CHALLENGESEntrepreneurial Project within corporate culturePublic-Private PartnershipDirecting a team with different mastersOperating under challenging social conditionsOperating under challenging economic conditions
LEADERSHIP BEHAVIOR JEFF NOEL – BLAIR CLARK – Hand’s On Strategy Focus Detail Oriented Analytical Broad Foresight Strong Corporate Perspective MARK HESEMANN – WENDY CHESSER – Visionary High Energy Highly Delegatory Highly Communicative Public & Presentation Savvy Encouraged Discussions Marketing Orientation Good PR BOB McFEETER – Task Oriented MARCUS ROBINSON – Detail Oriented Friendly Persona Highly Administrative Charismatic Efficient Diplomatic/Political Operator
THE LEADER OF LEADERS – DAVID WHITWAM 4th chairman of WHIRLPOOL CORP. Responsible for Whirlpool going from No.2 domestic appliance company to No. 1 in the world. Leadership began when all factories were torn down and manufacturing left . Whirlpool’s presence in the Benton Harbor area was transforming from manufacturing to corporate headquarters. Envisioned HARBOR SHORES as enabler for community transformation. Corporate Visionary – taking company global, developing new product lines(kitchen, garage etc). Multi-faceted, Excellent Communicator, Strong Community Spirit , Compassionate, Strong Aura.
LEADERSHIP SUCCESSESHARBOR SHORES: Investment deployed successfully Added tremendous financial value to the community Real estate and golf performance far excelled local / national comps Strong market reception/community approval Comprehensive community support Well positioned for future success Senior PGA Championship 2012 & 2014 Important golf destination in the mid-west.
COMMUNITY SUCCESSES Enhanced co-operation between municipalities Strong community spirit “Can Do Attitude” Growth Focused Revenues for Benton Harbor increasing - Golf Revenue - Jean Klock Park Revenue - Tax Base Increase Perception of Benton Harbor improving Transformation of the physical, emotional and social landscape of all the communities
1. It comes in all shapes and sizes.There is no one most effective style, but it must be customized to the leaders individual strengths.
2. The more complicated the task, the more diversity is requiredin leadership. Harbor Shores is an excellent example of multi-disciplinary leadership requirements.
3. Leadership is not about making things move in the direction you see fit; it is about focusing on the goals and objectives.
4. The most effective leadership is based in passion for the cause. No matter howseemingly insignificant the objective, give it your all.
5. Great leaders identify the talentwithin each team memberand allow them to run with it...even ifthey dont always agree so long asthey never lose sight of the goal. “The greatest lesson in life is to know even fools are right sometimes” -Winston Churchill
6. The leader keeps peace among theteam. Conflict must lead to collaboration.
7. Leaders lead by example especially in business ethics and integrity.
8. Leaders are often quietand speak through listening.9. True leadership isgrounded in processthat leads toaccomplishment.
10. Leadership is communicative and shares information.
11. At the end of the day leadership is always evaluated on the basis ofaccomplishment. Accomplishment is judged in many ways.” “However beautiful the strategy you should occasionally look at the results” -Winston Churchill.