Reid Stone delivers the secret sauce used to create big ideas under a time crunch. Utilizing a different smartphone/tablet app to create each slide (40 DIFFERENT APPS), Stone demonstrates easy ways to create campaigns based on content generation and trend spotting. Stone is the CEO at HERO|farm - a marketing strategy and advertising agency in New Orleans - and delivered this presentation to the 2013 PRAM Conference.
Links to videos featured in the presentation:
New Orleans Mission - "Sincerely Homeless"
Don Draper of AMC's Mad Men - "The Carousel"
Dove "Real Beauty Sketches"
World's First Vine Resume
Liquid-Plumr - "Double Impact"
Comodo Restaurant - "Comodo Menu"