Hike The Rockies


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Strategies for new age software companies

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Hike The Rockies

  1. 1. Bangalore 2005 henryjacob.com
  2. 2. Who I Am www.henryjacob.com What I Do www.designdrivendevelopment.org henryjacob.com
  3. 3. If life is journey then ... henryjacob.com
  4. 4. Business is hiking. henryjacob.com
  5. 5. It’s our constant endeavor to achieve competitive advantage by adding more value to our customers henryjacob.com
  6. 6. Quality Invention Support Technology henryjacob.com
  7. 7. Awesome Experience Brand Building Customer Satisfaction Customer Relationship henryjacob.com
  8. 8. Quality Invention QA Support R&D ISO Service Centers Technology CMM Call Centers R&D henryjacob.com
  9. 9. Awesome Experience Brand Building Great Offices Values Customer Satisfaction Ads What customer want Customer Relationship CRM henryjacob.com
  10. 10. New Mountains Reinventing Old Once henryjacob.com
  11. 11. “The needs and expectations of our customers have changed. The dynamics of the competitive landscape have changed. The pace of innovation across all of the businesses in which we compete has changed. Sony, too, must change.'' -Sir Howard Stringer, CEO, Sony on first memo to Sony employees. henryjacob.com
  12. 12. For dozens of kilometers, we all gazed out the window, marveling at the beauty. Then, within a few minutes, we started ignoring the cows. The new cows were just like the old cows, and what was once amazing was now common. Worse than common: It was boring. henryjacob.com
  13. 13. henryjacob.com
  14. 14. “The ‘surplus society’ has a surplus of similar companies, employing similar people, with similar educational backgrounds, coming up with similar ideas, producing similar things, with similar prices and similar quality.” Kjell Nordström and Jonas Ridderstråle, Funky Business henryjacob.com
  15. 15. unique now …or never. henryjacob.com
  16. 16. The market demands something unique from companies. Customers want to be surprised and enriched, otherwise they will go elsewhere. Employees demand the same. They want to be part of something unique on the mental level. They want to understand the brand and be proud of it. Otherwise they will find a new employer. henryjacob.com
  17. 17. Become Unique henryjacob.com
  18. 18. Agriculture Age (farmers) Industrial Age (factory workers) Information Age (knowledge workers) Creative Age (creators and empathizers) Source: Dan Pink, A Whole New Mind henryjacob.com
  19. 19. "The Creative Age is a wide-open game." - Richard Florida, The Rise of the Creative Class henryjacob.com
  20. 20. “the rules are completely different” henryjacob.com
  21. 21. Henry’s Rule #1: Share your secrets henryjacob.com
  22. 22. Henry’s Rule #2: The more you share, the more you get henryjacob.com
  23. 23. Become Unique Creative Age henryjacob.com
  24. 24. "We’re getting better at [ISO, CMM, Six Sigma] every day. But we really need to think about the customer’s profitability. Are customers’ bottom lines really benefiting from what we provide them?“ - Bob Nardelli, GE Power Systems henryjacob.com
  25. 25. Satisfying customer alone is not enough henryjacob.com
  26. 26. Customer Satisfaction to Customer Success Dream fulfillment henryjacob.com
  27. 27. “A dream is a complete moment in the life of a client. Important experiences that tempt the client to commit substantial resources. The essence of the desires of the consumer. The opportunity to help clients become what they want to be.” —Gian Luigi Longinotti-Buitoni henryjacob.com
  28. 28. Why someone has to invest so much of money, effort and time? henryjacob.com
  29. 29. Making money by changing things henryjacob.com
  30. 30. Dream fulfillment Become Unique Creative Age henryjacob.com
  31. 31. Product - Sellable Product Project - Useful and Usable Tool henryjacob.com
  32. 32. henryjacob.com
  33. 33. henryjacob.com
  34. 34. henryjacob.com
  35. 35. A good system should eliminate existing tasks (wherever it's possible), speedup the tasks with efficiency, save money, save time, and make people fall in love. henryjacob.com
  36. 36. software development is not just about coding henryjacob.com
  37. 37. Can you imagine Windows without mouse? henryjacob.com
  38. 38. Dream fulfillment Become Unique Design-fullness Creative Age henryjacob.com
  39. 39. People Technology Process henryjacob.com
  40. 40. Building great software is easy: build a great team and they'll make the software for you.. henryjacob.com
  41. 41. Behind every successful person there is   Freedom of thoughts Drive to go beyond limits An inspiring employer   - Job Ad of Anand Automotive Systems henryjacob.com
  42. 42. EVP = Challenge + professional growth + respect + satisfaction + opportunity + reward Ed Michaels et al., The War for Talent henryjacob.com
  43. 43. Dream. Design. Talent. Brand. Inspiring Employer henryjacob.com
  44. 44. Dream fulfillment Inspiring Employer Become Unique Design-fullness Creative Age henryjacob.com
  45. 45. The practices of the software engineering community have changed very little over the last 30 years, and the mistakes being made then are still being made today. henryjacob.com
  46. 46. CMM: The Emperor Has No Clothes! henryjacob.com
  47. 47. henryjacob.com
  48. 48. Dream fulfillment Inspiring Employer Become Unique Process Design-fullness Creative Age henryjacob.com
  49. 49. Dream fulfillment Inspiring Employer Become Unique Process Design-fullness Creative Age henryjacob.com
  50. 50. "Beware of the tyranny of making Small Changes to Small Things. Rather, make Big Changes to Big Things." - Roger Enrico, former Chairman, PepsiCo henryjacob.com
  51. 51. Innovation & Research Wow Projects Use I&R as a sales tool Create stories henryjacob.com
  52. 52. Create & Support Communities Open Source Open Content Blog Organize Events henryjacob.com
  53. 53. Strategy & Process Consulting Firm Bring Passion Be Proactive henryjacob.com
  54. 54. Focus on Design Design Driven Development Build Design Expertise henryjacob.com
  55. 55. Reimagine HR Become a Silicon Valley (economic opportunity, energy, excitement and culture) Dream. Design. Talent. Brand. Make them feel important henryjacob.com
  56. 56. Follow the process which works. D3 SCRUM XP henryjacob.com
  57. 57. “If you don’t like change, you’re going to like irrelevance even less.” General Eric Shinseki, Chief of Staff. U. S. Army henryjacob.com
  58. 58. The best time to plant a tree was twenty years ago. The second best time, is today. --Chinese Proverb henryjacob.com
  59. 59. Who I Am www.henryjacob.com What I Do www.designdrivendevelopment.org henryjacob.com