APD Promotions discusses recently concluded PPAI Survey that unlocks Top 5 promotional products. We are world leader in providing corporate branding solutions to our esteemed clients.
Top 5 promotional products to buy for business promotion
PPAI Survey Unlocks Top 5 Promotional Products For
No one can deny the ample success of promotional products for business
branding. They do click in expressing and promoting a brand to great
extent. These products are tested means of promotional strategy that can
make your business to grow sky high. However, some marketing analysts
believe that there are certain things that has been known in order to get
promotional campaign down to a fine art. Hence, there is a need for
promotional products to be handpicked. Discovering and deciding which
promotional products are best is half the battle won.
As per PPAI survey, best promotional products in terms of
percentage of customer's desires:
Consumables (e.g., food gifts) are 58%.
Wearable ( e.g. caps, T-shirts, jackets, etc.) are 50%.
Tech-savvy products (e.g. mouse pads, flash drives, keyboards, etc.) are
Collectables (e.g. bags, notebooks, briefcases, etc.)
Writing aids (e.g. pens, pencils, markers, etc.) are 40%.
Time Planners (e.g. desk planner, calendars, watches, etc.) have
considerable percentage of consumers' desire.
Top promotional products as per current market share:
Wearable occupy 31.1%.
Writing aids have 9.0%
Calendars have 8.4%
Drink-ware have 6.8%
Bags have 6.5%
Wearable: These are most effective products for any promotional
campaign that includes Caps, T-shirts, jackets, etc. These items cover
extra miles in marketing a business. Personalized clothing are always
unique and hence people usually walk around wearing these products.
Calendars: These are classic promotional itmes but still are terrific
products for promotional purposes. Being commonly used items,
recipient's name on the calendar can be customized or printed. Calendars
are inexpensive and is considered a "daily-use" item.
Drink-ware: Items such as drink bottles, plunger set, travel mugs, cups,
etc. are hot in terms of drinkwares. Drinking tea or coffee is a usual in
our lives. Customizing or printing attractive logos on mugs are not only
seen by owners but visitors as well.
Writing aids: They should be simply designed and colored to avoid
making them look cheap and ordinary. These items are still popular like
the way they've always been.
Tech Gadgets: Due to our dependence on technology, tech gadgets are
always popular promotional item. Some of them are mouse pads , flash
drives, computer speakers, CD carry case and other computer and phone
All these promotional products and gifts can really work wonders for sky
rocketing your business brand and in turn your revenues.