Radio and TV packaging tips


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20 tips for journalism students wanting to learn how to make better TV and radio packages. The tips were written for Media Helping Media by journalist and broadcaster Jaldeep Katwala.

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Radio and TV packaging tips

  1. 1. Image courtesy of via Flickr released under Creative CommonsTV & RADIO PACKAGING20 tips
  2. 2. 20 TV & radio packaging tips1: Clarity Measurements & quantity Before you start editing have a clear idea of how long your finished item is likely to be Know approximately how much of your interviewees you are Image courtesy of Pikaluk via Flickr released under Creative Commons likely to use @helpingmedia
  3. 3. 20 TV & radio packaging tips2: Format Piecing the story together Map out a structure for the piece Try to work out a possible order for the interview clips List the points they will address Image courtesy of intermitten.t via Flickr released under Creative Commons @helpingmedia
  4. 4. 20 TV & radio packaging tips3: Limitations Stay focused Try to limit yourself to no more than three key points for one item Too many points could cause confusion Remain focused on the three points Image courtesy of Jeremy Brooks via Flickr released under Creative Commons throughout @helpingmedia
  5. 5. 20 TV & radio packaging tips4: Key points Different interviewees Try to make sure each of these three key points is addressed by a different interviewee Three points = three Image courtesy of Leo Reynolds via Flickr interviewees released under Creative Commons @helpingmedia
  6. 6. 20 TV & radio packaging tips5: Review Examining your material Listen or watch the interview in full from start to finish at least once Note the time on the recording of each potential interview clip Log the words that begin the clip and the Image courtesy of greekadman via Flickr released under Creative Commons words that end it @helpingmedia
  7. 7. 20 TV & radio packaging tips6: Coherence Does it make sense Return to the structure you planned to see if it is still coherent Be ready to change the order of the clips if needed Ensure the piece makes sense Get a colleagues Image courtesy of kalavinka via Flickr released under Creative Commons opinion @helpingmedia
  8. 8. 20 TV & radio packaging tips7: Strength Grab attention Put the strongest interview at the start of the piece Ensure you capture the attention of the audience Encourage them to listen to or watch Image courtesy of Orin Zebest via Flickr entire item released under Creative Commons @helpingmedia
  9. 9. 20 TV & radio packaging tips8: Selection Opinions & information Choose interview clips which give opinion rather than those which relay information Non controversial information can be summarised in your links People want to know Image courtesy of Jimmy Jack Kane via Flickr what people think released under Creative Commons @helpingmedia
  10. 10. 20 TV & radio packaging tips9: Pace Life isn’t breathless Try to leave a half beat at the start and end of each clip Life isn’t breathless; a radio or television package should reflect life What you produce should be easy to Image courtesy of SeamP Flickr listen to released under Creative Commons @helpingmedia
  11. 11. 20 TV & radio packaging tips10: Clichés Don’t stage manage In television avoid using noddies and walking shots They are boring to look at and do not make use of the medium It’s a lazy option Image courtesy of Thunderchild7 via Flickr released under Creative Commons @helpingmedia
  12. 12. 20 TV & radio packaging tips11: Editing Retain the original meaning Don’t internally edit clips Never take one part one answer and edit it to another part It is dishonest and sounds bad Create separate clips Image courtesy of Sewing Daisies via Flickr released under Creative Commons @helpingmedia
  13. 13. 20 TV & radio packaging tips12: Context Avoid mix and match Never use an answer from one question and use it in response to another question This is taking things out of context It is unfair to the interviewee and the audience Image courtesy of WallyG via Flickr released under Creative Commons @helpingmedia
  14. 14. 20 TV & radio packaging tips13: Commentary Repetition Avoid using the same words at the end of your text as those used spoken by the interviewee at the beginning of the clip For example: John Smith said he was delighted.. [John Smith] "I am delighted ..." Image courtesy of Thomas Hawk via Flickr released under Creative Commons @helpingmedia
  15. 15. 20 TV & radio packaging tips14: Summarising Avoid duplication Avoid summarizing everything in the text that is going to appear in the clip The introduction should set the clip up, not duplicate it Make the best use of the time you have by using words carefully Image courtesy of lrargerich via Flickr released under Creative Commons @helpingmedia
  16. 16. 20 TV & radio packaging tips15: Positioning Think continuity In TV alternate the direction in which the interviewee (First interviewee looking left to right, second right to left, third left to right etc) Image courtesy of BitterlySweet via Flickr It is easier to watch released under Creative Commons @helpingmedia
  17. 17. 20 TV & radio packaging tips16: Voices Male female mix Try to avoid running two clips back to back without a commentary between them Where it’s unavoidable, for example in the case of vox pops in radio, try to alternate between Image courtesy of Half Chinese via Flickr released under Creative Commons male and female voices @helpingmedia
  18. 18. 20 TV & radio packaging tips17: Titles Accuracy Make sure you have the correct title for your interviewee Spell their name correctly in the TV caption If they have a particularly long job title, try to agree a shortened version before you return from the interview Image courtesy of dantc via Flickr released under Creative Commons @helpingmedia
  19. 19. 20 TV & radio packaging tips18: Ending Don’t leave the job unfinished Try to avoid ending a report on a clip of one of the interviews In TV this looks untidy; In radio, it complicates life for the studio presenter It also gives one side or another of an argument Image courtesy of Anna T via Flickr the last word released under Creative Commons @helpingmedia
  20. 20. 20 TV & radio packaging tips19: Answers ... ... and questions If you are editing an interview as a stand-alone item, try to put as much of the non-controversial information in the intro or lead-in to the item Always remember to make sure the intro ends with a question and the piece Image courtesy of opensourceway via Flickr released under Creative Commons begins with an answer to that question @helpingmedia
  21. 21. 20 TV & radio packaging tips20: Options And mean it For stand alone interviews always give an option of an early out, with a shorter duration and the right outwords This will help the production team in case more urgent news breaks or they need to Image courtesy of semuthutan via Flickr released under Creative Commons cut back your item @helpingmedia
  22. 22. 20 TV & radio packaging tipsAcknowledgement Jaldeep Katwala Using material from a training module specially prepared by Jaldeep Katwala for Media Helping Media Image courtesy of Jaldeep Katwala @helpingmedia