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Proactive journalism

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A free training module for journalists who want to dig deeper with their journalism and uncover original stories. Ideal for those starting a career in journalism.

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Proactive journalism

  1. 1. PROACTIVE JOURNALISM Who, Why, When, What, Where & How Image by Alexander Henning Drachmann Released under Creative Commons
  2. 2. Making sense of events for your audience Going beyond face value Image by François Rejeté released under Creative Commons This module is based on a model by Dr Eric Loo, a journalist who lectures in journalism at the University of Wollongong, Australia.
  3. 3. Observe The Detail Watch Listen Sense Absorb Learn Discovery Question Clarify Explore Extend Analyse Significance Impact Reach Comparisons Statistics Contextualise History Dependencies Relationships Politics Reflect Diversity Concerns Assumptions Fears and hopes
  4. 4. @helpingmediawww.mediahelpingmedia.org Proactive Journalism  Does what you are seeing match what you are being told?  Listen to what those involved in the story are saying to ensure that you are on the right track.  Try to get a sense of what might be behind the story.  Spend enough time understanding the issues.  Be sure to reflect the mood of those involved. Observe Detail Observe The Detail Watch Listen Sense Absorb
  5. 5. @helpingmediawww.mediahelpingmedia.org Proactive Journalism  Take enough time to try to make sense of what you have discovered.  Challenge everything you have been told.  If in doubt, seek clarification.  Never repeat what you don’t understand.  Find new angles that help people understand old and current issues. Learn Discovery Learn Discovery Question Clarify Explore Extend
  6. 6. @helpingmediawww.mediahelpingmedia.org Proactive Journalism  List the significant elements of a story.  Assess the impact on the lives of the people involved.  Consider the reach of the story – how many people it will affect  Look for regional, national and international comparisons where appropriate.  Include data where possible, give the sources and explain the significance. Analyse Significance Analyse Significance Impact Reach Comparisons Statistics
  7. 7. @helpingmediawww.mediahelpingmedia.org Proactive Journalism  Stand back and consider what you have discovered.  Ensure you have included all significant voices and views.  Challenge all assumptions, especially your own.  Ensure you apply editorial integrity, objectivity, impartiality, fairness and accuracy. Reflect Reconcile Reflect Diversity Concerns Assumptions Values
  8. 8. @helpingmediawww.mediahelpingmedia.org Proactive Journalism  Why is the story important?  Where does it fit in the bigger picture?  What are the relationships between what you are covering and previous stories?  Why are those relationships important?  What are the politics behind the story?  Why does it matter to you audience? Context Wider significance Contextualise History Dependencies Relationships Politics
  9. 9. Observe The Detail Watch Listen Sense Absorb Learn Discovery Question Clarify Explore Extend Analyse Significance Impact Reach Comparisons Statistics Contextualise History Dependencies Relationships Politics Reflect Diversity Concerns Assumptions Fears and hopes
  10. 10. @helpingmediawww.mediahelpingmedia.org Media Helping Media

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