This is not the time for Big Lazy Brands

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What are the challenges for FMCG brands in today's post digital landscape? Especially, how does Digital Media facilitate good marketing opportunities in this age?

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This is not the time for Big Lazy Brands

  1. KONSEPTMODELL Deltagerstyrte Aktiviteter / Kart 02.Mars.2009 www.screenplay.no Helge Tennø Strategisk Leder / Digital Planner UTENFOR www.SCREENPLAY.no Universet BUTIKK FRA INNHOLD TIL TJENSTER HONNING- KART App. Wdg. INNENFOR Universet ARENAER FOR MERKEVARER... FELLE Mob. FERSKVARE 3scr. MOBIL ARENA SOSIALT FOR MERKEVARER... PLATTFORM OBJEKT RFID Del-icio-us effekten AKTIVITETER HOLD Herd / Swarm KUNNSKAP IN N SAMTA INFOMRASJON LE GNIST UNDERHOLDNING VERKTØY SMITTE Det må starte en samtale, VIRKEMIDDEL NOE Å mer en bre noe du ler SNAKKE OM av og sender videre. NEXT VERDI GENERATION PARTICIPATION STJELBART 5 GUIDELINES PORTA- BILITET OF COLLABORATION AKTIVERING

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