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What is affiliate marketing in seo 
In this file, you can ref free useful materials about what is affiliate marketing in seo and other materials 
for what is affiliate marketing in seo such as affiliate programs, affiliate tips… 
If you need free ebook: 
 Top 21 affiliate marketing programs 
 Top 12 secrets to be successful in affiliate marketing 
 Top 8 free affiliate marketing ebooks for beginners 
pls visit: affiliatemarketingaz.com 
I. Affiliate marketing guides 
At a recent interactive marketing association event in Chicago, a moderator was asked about SEO 
(define) as an affiliate marketing strategy. I was a bit surprised when the moderator responded, "The 
event is focused on affiliate marketing, not search." 
Interestingly enough, the affiliate marketing panel did discuss search in the realm of paid advertising, 
which is one type of SEM (define). "Hmmm," I thought. "That's rather unusual. I wasn't aware paid 
search engine advertising isn't a component of the search industry." 
Then it hit me. The reason many advertising and affiliate marketing agencies don't like to focus on SEO is 
they don't fully comprehend SEO and don't know how to carry out an effective SEO campaign. Rather 
than admit their ignorance, they prefer to focus on online marketing strategies they claim to know well. 
SEO Benefits 
A recent MarketingSherpa study shows top organic positions are clicked 20 percent of the time and top 
paid-advertising positions are clicked 10 percent of the time. However, if a site has a top organic 
position and a top paid-advertising position, the links to the site are clicked 60 percent of the time. It's 
an unusual situation: 10 + 20 = 60. 
Affiliate marketers' lack of SEO knowledge is a huge mistake. With a well -constructed, user-friendly 
affiliate site, advertising costs can be minimized. Companies are missing out on key branding 
opportunities as well. 
Affiliate Marketers: Search Engine Friend or Foe? 
Performance review phrases comments/ free download examples Page 1
Most of the time, affiliate marketers are a bane to search engines. When I think of affiliate marketing 
spam, I immediately think of all the Amazon.com affiliates' doorway pages (define). Those can be some 
pretty ugly Web sites. Maybe I should create a new Web site and allude to what not to do in affiliate 
Web site design. 
On the other hand, some of the best Web sites I've ever seen have been affiliate Web sites. For 
example, one client doesn't sell directly to consumers. The corporate Web site offers information on the 
company and provides an overview of its products, but consumers can't make a purchase on the site. 
They must go to an affiliate to make a purchase. In this situation, going to an affiliate is actually better 
for the consumer. The affiliate is usually located near the consumer, making it easier for the consumer 
to get the product customized and delivered quickly. 
The challenge in my client's affiliate SEO plan is to provide unique content to the search engines without 
exploiting them. Additionally, my client doesn't want an overzealous affiliate to get the corporate site 
and the entire affiliate network into trouble. Everyone should benefit: consumers, the corporate site, 
affiliates, and the search engines. 
Affiliate SEO/SEM Plans 
Affiliate management is a key ingredient of an effective SEO/SEM plan. Too many corporations make 
affiliate management as an afterthought, often to the corporation's detriment. 
I'm helping a nonprofit become unbanned in Google. Unfortunately, helping sites get unbanned is a 
normal, everyday part of my job. The organization itself hasn't spammed Google. The Web site is quite 
user friendly, and the organization is a well -established brand. There are no technical reasons for the 
site not to appear in the Google index. Yet after digging around for reasons for a Google ban, we 
discovered the problem: affiliates gone wild. 
We asked our client if it had any legal agreements with its affiliates that limited the types of search 
engine strategies they could pursue. It didn't. So as part of the unbanning process, we're working with 
the client's attorneys to come up with an affiliate SEO agreement (often, this is in conjunction with an 
affiliate advertising agreement). Many corporations could save thousands of dollars in lost search engine 
traffic if they created such legal agreements before hiring affiliates. 
As a part of the affiliate marketing SEO plan, corporations should point out the importance of offering 
unique content in addition to the corporations' content. For example, effective information architecture 
is an extremely important component of SEO. Are there ways affiliates can group and categorize 
information that are better than how the corporate site organizes it? Some products sell better in 
regional markets than others. Maybe the affiliate site could focus on the best sellers for its region. 
Performance review phrases comments/ free download examples Page 2
I've seen regional affiliate sites' cross-linking (internal, page-to-page linking) vary by region. By 
presenting a unique cross-linking structure, affiliates provide unique information to the commercial 
search engines and a 100 percent user-friendly scent of information for customers. 
Additionally, a FAQ, customer service, or help section could be unique for each affiliate site. Many 
affiliates work directly with customers. What questions do those customers repeatedly pose? Having 
these questions and their answers available in a FAQ, customer service, or help section provides unique 
content for both end users and search engines. 
Finally, one of the biggest mistakes I see with affiliate Web sites and corporations is forcing affiliates to 
use a print catalog's exact wording. Print copywri ting works fine in a print medium; it doesn't necessarily 
work for a Web site. Since affiliates often know their customers quite well, they should be able to 
modify product descriptions without deviating from the corporate branding message. 
The end result? Affiliate sites don't get filtered out of search results due to duplicate content, and 
customers find what they are searching for quickly and easily. 
II. Affiliate marketingstrategies 
Affiliate marketing is a low-cost 
way for merchants to build 
awareness and showcase their 
products and services. The model 
is simple; it works as a 
commission-based referral 
system. A partner or affiliate 
markets a merchant's products 
for a "piece of the pie." 
Affiliate marketing experts often make an income that can tally over five figures 
per month, however only 1 to 5% of thousands of marketers achieve this level. 
When an affiliate reaches this elite level they are often referred to as a "super" 
affiliate. 
How does one become a super affiliate? Can anyone do it? Super affiliates have 
common tactics that they embrace and put into place. Anyone can become a 
Performance review phrases comments/ free download examples Page 3
super affiliate, but it will not come without blood, sweat, and a hefty time 
commitment. The typical super affiliate possesses the following traits: 
 Persistence 
 Patience 
 Thirst for Knowledge 
These three traits combined with the following strategy gives you the formula for 
the makings of a "super" affiliate. 
1. Find a Unique Niche 
The mistake that many affiliate marketing hopefuls have in common is that they 
try to offer everything under the sun rather than focusing on a specific niche 
market. Do not scatter your efforts, focus on your niche, promote it, and sell it 
well. 
2. Search Engine Marketing 
Once you've built your affiliate storehouse you will need to promote it. Many 
affiliates use pay-per-click engines. I suggest that you learn how to achieve organic 
search results or hire a search engine marketing company. This will save you from 
spending all your profits on pay-per-click engines. Only use pay-per-click engines 
if you know what you are doing, otherwise all your profits may end in the hands of 
Google Adwords or Overture. 
3. Know Your Product, Know Your Audience 
Create a resource. By taking the time to learn about the products and/or services 
that you are offering you can create information that builds your credibility. That 
credibility builds trust. If your viewers do not have trust in you more than likely 
they will not purchase from your storehouse. If you want more information on the 
psychological process that an online buyer goes through I suggest that you read 
my article on the Five Levels of Internet Marketing and the Sales Process. This will 
help you in creating a web site that converts well, which in return will increase 
your cash flow. 
Performance review phrases comments/ free download examples Page 4
4. Don't Put All Your Eggs in One Basket 
Promote products from different merchants. This way if you have a problem with 
receiving payment from a merchant, or their products do not convert well the 
effects on your business will be minimal. Watch out for exclusivity agreements; 
remember this is your business. Protect yourself and diversify so that you do not 
feel the famine effect if something goes wrong. There is absolutely nothing wrong 
with promoting niche products from different merchants. 
5. Seek Knowledge and Embrace Change 
If you are familiar with Internet marketing at all you know that what worked three 
months ago may not work today. Stay on top of the trends. Seek knowledge, start 
by learning something new about affiliate marketing daily. For example remember 
those marketing tools called "banner" that use to drive sales at an astronomical 
rate a few years ago? Well those banners developed a term called "banner 
blindness." That means most online viewers will not click on banners even if they 
do pertain to what they are looking for. To be a "super" affiliate you must always 
spend time reading, learning, and embracing the changes in Internet marketing. 
6. Don't Give Up 
It's hard to do, and most of the time those dabbling in affiliate marketing give up 
way too soon. Monitor your statistics, watch to see what is working and what is 
not. Make changes when necessary. Do one thing daily to promote your storehouse 
and be patient. Before you know it you will start getting payments. 
Remember that it will not happen overnight. Encompass and develop the 
persistence, patience, and knowledge. Then follow the tactics I've mentioned 
above and you are on your way to becoming a "super" affiliate. 
Performance review phrases comments/ free download examples Page 5

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What is affiliate marketing in seo

  • 1. What is affiliate marketing in seo In this file, you can ref free useful materials about what is affiliate marketing in seo and other materials for what is affiliate marketing in seo such as affiliate programs, affiliate tips… If you need free ebook:  Top 21 affiliate marketing programs  Top 12 secrets to be successful in affiliate marketing  Top 8 free affiliate marketing ebooks for beginners pls visit: affiliatemarketingaz.com I. Affiliate marketing guides At a recent interactive marketing association event in Chicago, a moderator was asked about SEO (define) as an affiliate marketing strategy. I was a bit surprised when the moderator responded, "The event is focused on affiliate marketing, not search." Interestingly enough, the affiliate marketing panel did discuss search in the realm of paid advertising, which is one type of SEM (define). "Hmmm," I thought. "That's rather unusual. I wasn't aware paid search engine advertising isn't a component of the search industry." Then it hit me. The reason many advertising and affiliate marketing agencies don't like to focus on SEO is they don't fully comprehend SEO and don't know how to carry out an effective SEO campaign. Rather than admit their ignorance, they prefer to focus on online marketing strategies they claim to know well. SEO Benefits A recent MarketingSherpa study shows top organic positions are clicked 20 percent of the time and top paid-advertising positions are clicked 10 percent of the time. However, if a site has a top organic position and a top paid-advertising position, the links to the site are clicked 60 percent of the time. It's an unusual situation: 10 + 20 = 60. Affiliate marketers' lack of SEO knowledge is a huge mistake. With a well -constructed, user-friendly affiliate site, advertising costs can be minimized. Companies are missing out on key branding opportunities as well. Affiliate Marketers: Search Engine Friend or Foe? Performance review phrases comments/ free download examples Page 1
  • 2. Most of the time, affiliate marketers are a bane to search engines. When I think of affiliate marketing spam, I immediately think of all the Amazon.com affiliates' doorway pages (define). Those can be some pretty ugly Web sites. Maybe I should create a new Web site and allude to what not to do in affiliate Web site design. On the other hand, some of the best Web sites I've ever seen have been affiliate Web sites. For example, one client doesn't sell directly to consumers. The corporate Web site offers information on the company and provides an overview of its products, but consumers can't make a purchase on the site. They must go to an affiliate to make a purchase. In this situation, going to an affiliate is actually better for the consumer. The affiliate is usually located near the consumer, making it easier for the consumer to get the product customized and delivered quickly. The challenge in my client's affiliate SEO plan is to provide unique content to the search engines without exploiting them. Additionally, my client doesn't want an overzealous affiliate to get the corporate site and the entire affiliate network into trouble. Everyone should benefit: consumers, the corporate site, affiliates, and the search engines. Affiliate SEO/SEM Plans Affiliate management is a key ingredient of an effective SEO/SEM plan. Too many corporations make affiliate management as an afterthought, often to the corporation's detriment. I'm helping a nonprofit become unbanned in Google. Unfortunately, helping sites get unbanned is a normal, everyday part of my job. The organization itself hasn't spammed Google. The Web site is quite user friendly, and the organization is a well -established brand. There are no technical reasons for the site not to appear in the Google index. Yet after digging around for reasons for a Google ban, we discovered the problem: affiliates gone wild. We asked our client if it had any legal agreements with its affiliates that limited the types of search engine strategies they could pursue. It didn't. So as part of the unbanning process, we're working with the client's attorneys to come up with an affiliate SEO agreement (often, this is in conjunction with an affiliate advertising agreement). Many corporations could save thousands of dollars in lost search engine traffic if they created such legal agreements before hiring affiliates. As a part of the affiliate marketing SEO plan, corporations should point out the importance of offering unique content in addition to the corporations' content. For example, effective information architecture is an extremely important component of SEO. Are there ways affiliates can group and categorize information that are better than how the corporate site organizes it? Some products sell better in regional markets than others. Maybe the affiliate site could focus on the best sellers for its region. Performance review phrases comments/ free download examples Page 2
  • 3. I've seen regional affiliate sites' cross-linking (internal, page-to-page linking) vary by region. By presenting a unique cross-linking structure, affiliates provide unique information to the commercial search engines and a 100 percent user-friendly scent of information for customers. Additionally, a FAQ, customer service, or help section could be unique for each affiliate site. Many affiliates work directly with customers. What questions do those customers repeatedly pose? Having these questions and their answers available in a FAQ, customer service, or help section provides unique content for both end users and search engines. Finally, one of the biggest mistakes I see with affiliate Web sites and corporations is forcing affiliates to use a print catalog's exact wording. Print copywri ting works fine in a print medium; it doesn't necessarily work for a Web site. Since affiliates often know their customers quite well, they should be able to modify product descriptions without deviating from the corporate branding message. The end result? Affiliate sites don't get filtered out of search results due to duplicate content, and customers find what they are searching for quickly and easily. II. Affiliate marketingstrategies Affiliate marketing is a low-cost way for merchants to build awareness and showcase their products and services. The model is simple; it works as a commission-based referral system. A partner or affiliate markets a merchant's products for a "piece of the pie." Affiliate marketing experts often make an income that can tally over five figures per month, however only 1 to 5% of thousands of marketers achieve this level. When an affiliate reaches this elite level they are often referred to as a "super" affiliate. How does one become a super affiliate? Can anyone do it? Super affiliates have common tactics that they embrace and put into place. Anyone can become a Performance review phrases comments/ free download examples Page 3
  • 4. super affiliate, but it will not come without blood, sweat, and a hefty time commitment. The typical super affiliate possesses the following traits:  Persistence  Patience  Thirst for Knowledge These three traits combined with the following strategy gives you the formula for the makings of a "super" affiliate. 1. Find a Unique Niche The mistake that many affiliate marketing hopefuls have in common is that they try to offer everything under the sun rather than focusing on a specific niche market. Do not scatter your efforts, focus on your niche, promote it, and sell it well. 2. Search Engine Marketing Once you've built your affiliate storehouse you will need to promote it. Many affiliates use pay-per-click engines. I suggest that you learn how to achieve organic search results or hire a search engine marketing company. This will save you from spending all your profits on pay-per-click engines. Only use pay-per-click engines if you know what you are doing, otherwise all your profits may end in the hands of Google Adwords or Overture. 3. Know Your Product, Know Your Audience Create a resource. By taking the time to learn about the products and/or services that you are offering you can create information that builds your credibility. That credibility builds trust. If your viewers do not have trust in you more than likely they will not purchase from your storehouse. If you want more information on the psychological process that an online buyer goes through I suggest that you read my article on the Five Levels of Internet Marketing and the Sales Process. This will help you in creating a web site that converts well, which in return will increase your cash flow. Performance review phrases comments/ free download examples Page 4
  • 5. 4. Don't Put All Your Eggs in One Basket Promote products from different merchants. This way if you have a problem with receiving payment from a merchant, or their products do not convert well the effects on your business will be minimal. Watch out for exclusivity agreements; remember this is your business. Protect yourself and diversify so that you do not feel the famine effect if something goes wrong. There is absolutely nothing wrong with promoting niche products from different merchants. 5. Seek Knowledge and Embrace Change If you are familiar with Internet marketing at all you know that what worked three months ago may not work today. Stay on top of the trends. Seek knowledge, start by learning something new about affiliate marketing daily. For example remember those marketing tools called "banner" that use to drive sales at an astronomical rate a few years ago? Well those banners developed a term called "banner blindness." That means most online viewers will not click on banners even if they do pertain to what they are looking for. To be a "super" affiliate you must always spend time reading, learning, and embracing the changes in Internet marketing. 6. Don't Give Up It's hard to do, and most of the time those dabbling in affiliate marketing give up way too soon. Monitor your statistics, watch to see what is working and what is not. Make changes when necessary. Do one thing daily to promote your storehouse and be patient. Before you know it you will start getting payments. Remember that it will not happen overnight. Encompass and develop the persistence, patience, and knowledge. Then follow the tactics I've mentioned above and you are on your way to becoming a "super" affiliate. Performance review phrases comments/ free download examples Page 5