Networking not working?


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How to ensure you're business grows through referrals

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Networking not working?

  1. 1. <ul><li>Business for Breakfast </li></ul><ul><li>Networking Not Working? </li></ul>
  2. 2. What is Networking? <ul><li>“ the developing of contacts or exchanging of information with others” </li></ul><ul><li>So its not about generating new customers then? </li></ul>
  3. 3. What is a Referral Organisation? <ul><li>A referral organisation uses the development of contacts or knowledge gained through networking, to focus on generating a steady stream of referral business for its members </li></ul>
  4. 4. How Can You Tell The Difference? <ul><li>Networkers sell to the room </li></ul><ul><li>Referrers train you to sell their products to your contacts </li></ul>
  5. 5. <ul><li>Networkers collect business cards </li></ul><ul><li>Referrers collect business contacts </li></ul>
  6. 6. <ul><li>Networkers go to lots of events </li></ul><ul><li>Referrers concentrate their efforts </li></ul>
  7. 7. <ul><li>Networkers have a reputation for trying to sell you something </li></ul><ul><li>Referrers have a reputation for being really useful to your business </li></ul>
  8. 8. <ul><li>Networkers are frustrated at the lack of business they get from networking </li></ul><ul><li>Referrers have a steady stream of customers being referred to them </li></ul>
  9. 9. Why Choose BforB? <ul><li>BforB is a Referral Organisation </li></ul><ul><li>Private business clubs – one market sector per forum – emphasis on cooperation and mutual assistance </li></ul><ul><li>A support network where you build relationships with like minded business people </li></ul><ul><li>Focus is on relationship building leading to high quality, genuine referrals </li></ul><ul><li>A strategic marketing tool that will help you to grow and develop your business </li></ul>
  10. 10. What our members say <ul><li>“ I’ve never been so busy, I have more worked booked than I ever have, and in the current climate and a crowded market, that’s saying something” </li></ul><ul><li>Pauline Osborne, Director, Doyen Business Solutions </li></ul>
  11. 11. What our members say <ul><li>“ My membership of BforB has paid for itself many times over – not only in the quality referrals we receive but in the support and consultancy we get from the other members ” </li></ul><ul><li>Rob Rushby, Director, Alpha Marketing </li></ul>
  12. 12. Get in touch! <ul><li>If you know someone who would like to generate more business here is how they can find out more: </li></ul><ul><li>Web - </li></ul><ul><li>LinkedIn - Helen McGlynn </li></ul><ul><li>Twitter - @BforBTeesValley </li></ul><ul><li>Facebook – BforB Tees valley </li></ul><ul><li>E-mail – </li></ul><ul><li>Mobile – 07760 365907 </li></ul>
  13. 13. Or better still….. Invite them to our next meeting!