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Innovation in an Enterprise 2.0

Planary talk at ISPIM 2009: http://conference.ispim.org/

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Innovation in an Enterprise 2.0 Assoc. Prof.   Dr. Michael Heiss Global Vice President for Knowledge, Innovation & Technology Siemens IT Solutions and Services © Siemens AG Austria 2009. All rights reserved.
Vision of an innovative Enterprise 2.0 Page  „ Who has helped you in your professional work during the last 12 month“
[object Object],[object Object],[object Object],[object Object],Agenda „ Es ist die nicht quantifizierbare, sondern    nur erfühlbare Idealmischung aus fixen Vorgaben und kreativem Freiraum, die Jazz-Musiker zu künstlerischen Höchstleistungen antreibt.“  “ What drives jazz musicians to perform at their artistic best? It is that perfect, immeasurable mix of guiding principles and creative freedom which  jazz musicians just develop a feel for.” Kurt Prohaska, jazz pianist, head of the  Kurt Prohaska Trio  and  communication manager at Siemens IT Solutions and Services
1st extreme: the one man show Page  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
2nd extreme: chaos Page  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Adapted 1st extreme:  the central portfolio management department Page  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Innovation in an Enterprise 2.0

  • 1. Innovation in an Enterprise 2.0 Assoc. Prof. Dr. Michael Heiss Global Vice President for Knowledge, Innovation & Technology Siemens IT Solutions and Services © Siemens AG Austria 2009. All rights reserved.
  • 2. Vision of an innovative Enterprise 2.0 Page „ Who has helped you in your professional work during the last 12 month“
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  • 13. Microblogging: lower barrier, higher frequency Page following interesting persons retweeting interesting messages non-public replies Continuous search on “Enterprise 2.0“ Continuous search on “Open Innovation” publishing 140 letters messages incl. link Number of Enterprise 2.0 tweets on June 11, 2009 25 20 15 10 5 0 00:00 04:00 08:00 12:00 16:00 20:00 24:00
  • 14. Example: discovering the blog of Prof. McAfee (Harvard University) in less than 2 hours after he published it Page 25 20 15 10 5 0 00:00 04:00 08:00 12:00 16:00 20:00 24:00 2.0: Technology is used to broadcast information publicly to people both known and unknown 1.0: Technology is used to transmit information privately to known people Example from McAfee‘s blog at http://andrewmcafee.org/blog/?p=871 June 10, 2009: 18:13 McAffee, Boston 18:19 RT New Jersey 18:29 RT Canada 18:46 RT Singapore 19:01 RT San Francisco 19:10 RT Stuttgart 19:30 RT Washington 20:08 RT Vienna 20:25 RT Hawaii RT…retweet
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  • 17. The basic idea of TechnoWeb 2.0: identify implicit knowledge via the activity stream of the appropriate expert Page activity stream visible limited access data privacy not visible lower accessibility higher accessibility higher business value lower business value identifyable
  • 18. Knowledge Networking across the organization is not just a vision: it already works today Page Example: Social Network Analyses at Siemens IT Solutions and Services System Development and Engineering „ Who has helped you in your professional work during the last 12 month“
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  • 21. “ Elevator Pitch” for the Siemens-internal social media tool TechnoWeb TechnoWeb: find people 1) to get answers Minimal pre-requisite is to join a network once 2) 1) Do no t expect to find answers directly in TechnoWeb, but expect to find the experts who know the answer! 2) High activity level is not necessary . Part of the workplace of the future
  • 22. TechnoWeb connects people and supports the unplanned communication Personalized dashboard (incl. activity stream of joined networks) Network pages, with member list, partner network list, activity stream Public profile pages of each user (incl. activity steam ) with news and RSS-feeds Urgent request + Tag /Technology page + Search page + integration of Sharepoints,wikis, blogs... Open to all Siemens employees
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  • 24. Building bridges by knowledge networking – the potential is enormous! Commuter Train Laboratory Diagnostics Power Distribution Metering and Control Industrial Automation Systems Computational Fluid Dynamics Secure Software Development Linda Pollari Linda Pollari Fabrizio De Pasquale.
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  • 27. Thanks for copyrights of the visualization photos to: Page “ Hierarchy” by Jurvetson Eye Catcher for Visualizations in Powerpoint Presentations Siemens AG Siemens Brandville “ In This Defence” by Adam Wise Eye Catcher for Visualizations in Powerpoint Presentations Siemens AG Siemens Brandville “ Hoe rain forrest” by Gerhard Käfer Eye Catcher for Visualizations in Powerpoint Presentations “ Networked Organizational Structure” by Michael Heiss Eye Catcher for Visualizations in Powerpoint Presentations “ Innovation” by Michael Heiss Eye Catcher for Visualizations in Powerpoint Presentations “ TechDay 07” by Helge Süß

Editor's Notes

  1. 13.2.09 * as „backup“ after slide 5 * success stories missing