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RentAdvisor Presentation

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RentAdvisor Presentation

  1. 1. Monitoring Tools Ratings & Reviews Renter Surveys Search Engine Optimization Social Networks Local Search Marketing
  2. 2. Knowing What People Managing What People are Saying are Seeing Collect Control
  3. 3. Collect… …from your rentersGeneralSurvey
  4. 4. Collect… …from your renters Renter Outreach/Survey DataGeneralSurvey Can you do us a favor and share a few thoughts with the world? Tons to hear your feedback! We’d LOVE of renters would love to hear your opinion of us. Takes only 2 minutes, Thx! Please go to: http://bit.ly/HXkwM0 WhisperingPines.com/Reviews facebook.com/whisperingpines/reviews RentAdvisor.com/Reviews1234 Glen Abbey Property Manager
  5. 5. Collect… …from your renters What do your renters have to say: Event-  Just after they move in?  Before they move out or renew? based  After a maintenance visit?follow-up  Or, why they toured but didn’t lease?  About anything else? (flexible surveys)
  6. 6. Collect… …from your renters Renter Outreach/Survey DataHistorical survey data
  7. 7. Collect… …from everyone Monitors blogs, chats, social networks…all of it: Broad-spectrumInternetmonitorin g
  8. 8. Collect… …and analyze  Event-based follow-ups  General survey data (new & historical) All your  Benchmark data on key sites data in  Ratings, reviews & recommends  Articles, mentions, commentary, etc.one place Site Rating Recommend # of Reviews 2.9/5 44.4% 32 14/30 na 4 3.5/5 na 2 2.5/5 na 1 2/5 na --- --- --- ---
  9. 9. Control… …how your people respondGeneralSurvey
  10. 10. Control… …what renters seeRating & review RentAdvisor Rating: 4.1 22 reviews post
  11. 11. Control… …what renters find Rating: 4.1 22 reviews Local searchmarketing Your phone # Your URL RentAdvisor Rating: 4.1 22 reviews A vibrant community located just a few minutes from Phipps Plaza, Lenox Square, and Buckhead. Post Brookhaven combines in- town convenience with friendly neighborhood ambiance. 4.1 out of 5 stars on RentAdvisor based on 22 reviews.
  12. 12. 411 ca Citysearch (CityGrid Media) getfave.com LocalHabit.com pennysaverusa.com Topix 411info Citysearch.com Go2 Localsearch.com Pioneer Trafficengine.net 50 Cubes Closely gofave.com Looksmart.com Pioneer Directories (midwestyp.com) Tribune Interactive 7mainstreet.com CloudMade GoLocal247.com Loopt PlaceIQ TripAdvisor Acme Media Comcast.net Search Google Lowrance Planet Discover Trumpet Technologies Addresses.com Comporium Publishing GoTown Magellan PowerProfiles TruPro Advertise.com Consolidated Communications (consolidateyp.com) Grote Sims MagicYellow praized.com Twitter.com Advice.com Contextuads.com Groupon Magicyellow.com Priceline.com Tworkz.com Alikelist.com Contractors.com Heello MamaAlwaysSays ReachLocal Upnext.com Allpages.com CoPilot (ALK Technologies) Hello Metro MapQuest reallocalpages.com Urban Mapping American Towns Cornerstone Group Herald.com Matchbin realtor.com Urbanspoon anywho.com CrowdSpot Homestore Matchpoint Red Rover usdirectory.com AOL Databanq Hostway Media News Group RepairPal V-enable.com Apple/Siri DataSphere Hotbot.com menshealth.com Reply.com Verizon.com AroundMe.com DDC Hotfrog MerchantCircle RightWay GPS Vernon Publishing Ask.com Dexknows.com hotfrog.com Metroland Publishing SalesLocator.com Veveo AT&T DirectoryCentral.com HTC Metromix Search Initiatives VideoPagesATD-Austin (therephonebook.com) Dogtime Media Illuminous metropolist.com Searchbug.com VoteForTheBest.com AYO Technology-WebSite Alive Dreamlocal.com Immersifind Microsoft (bing.com) SeccionAmarilla WalkScore.com B2B Yellowpages B2Byellowpages.com Driverside Earthlink.com Rating: 4.1 22 reviews Indeed.com InfoSpace.com MidwestYP.com MojoPages.com seekitlocal.com shooger.com Walt Disney Interactive Weblocal.ca bckyrd.com Edmunds Infutor (Yellow Page Data Delivery) mojopages.com Shop.com whatser.com beachcalifornia.com Elocal Innova Electronics Mowingo Smart Marketing Team (fizzlocal.com) Where Inc. BestOfTheWebLocal Enthrive Intelius MyCity Snapfinger.com Whitepages.com Bing eServiceLog Intellistrand MyCityWay.com SnapMeals Whowhere.com BlackPress Publishing Eye Street Research InTheMO.com Mylocalheadlines Southern Directory Publishing (ypsouth.com) wimgo.com Boorah ezlocal.com Intuit mymove.com SpecialsAgent.com World Media Brighter.com EZToUse.com Intuit (BooRah) Mywebyellow Sprint xAD Brightkite (Limbo) Facebook.com JiWire Naviedge Sunflower Broadcasting Yahoo Bundle.com Family Finds Just! My Town News-Gazette Superpages.com Yahoo Local Business Directories of Texas First Street Live justclicklocal.com Nextar SureWest Yellowbook.com BuxBack Fivestar Software JustDial Nomao Swipely yellowbot.com BuyerZone Fizzlocal JVC Novlum Switchboard.com Yellowmoxie.com Callspark Focus Local keen.com Ogden Newspapers TechnoCom Yellowone Canoe411 (MediaPages) Foodspotting kgb OnSite Media Tele Atlas (TomTom) yellowpagecity.com Care.com For-Side.com / Vindigo KSL.com OnStar Telenav yellowpages.com/yp.com Centerd Foursquare Kudzu.com Openlist.com TeleNav Yellowusa.com ChaCha Search Fox Like Me Outside.in Teleroute Yelp challama.com Free411.com Liquid Fare oxandpen.com Tellme Yodle Chamberofcommerce.com Fwix Local Insight Media patch.com Theredbook.org zidster.com CheckPoints GenieKnows.com Local.com Patriot Phonebook Time Out New York Ziliko CityMaps.com Geodelic Systems Localedge.com PDCpages TomTom Zipcodez.com
  13. 13. Control… …what renters find Socialnetworks & search
  14. 14. Control… …what renters find Socialnetworks & search
  15. 15. Control… …your Internet interactions Monitors blogs, chats, social networks…all of it: Broad-spectrumInternetmonitorin g
  16. 16. Knowing What People Managing What People are Saying are Seeing Collect Control
  17. 17. $149/month…$200/set upReviews Done Right /$1 $89 Intel- $19/$General survey program: Event-based surveys: 00 Email campaigns Website widget Events they move in? renew? Just after 50 Before they move out or Facebook application commitment After a maintenance visit? Twitter tweets Or, why they toured but didn’t Property push platform lease?Benchmark data & trending for key sites About anything else? (flexibleRatings/reviews push to: surveys) Your website Extensive & flexible reporting features Your Facebook page Your RentAdvisor listing Distribute $29/$5 Listing information distribution program Twitter feeds Works with more than 240 0 search sites to; Apt search sites/ILSs (i.e., AptRatings) Create your listing if it’s missingReview re-post and monitoring to: Continuously update your listing info Yelp Distributes your RentAdvisor rating score Google AptRatings*Customized communications tools: Outbound emails Landing/form pages Continuously monitors $39 for: Socialize the Internet/$1 Response protocols 00 Mentions of your property, company, product(s) & peopleExtensive & flexible reporting features On blogs, chat boards, news sites…everywhereIncorporation of historical survey data Provides highly-filtered queries and alerts Ties together up to 40 social networks into one place RentAdvisor will create up to 15 social network accts. for you* One-click updates to all your social accounts
  18. 18. Community AR Paid Date Email Start Date Emails Sent Open Bounce Unsub Open Rate Bounce Rate Unsub RateChambers Creek 8/3/2012 6/29/2012 285 553 146 12 3 27.0% 2.2% 1.05%Creekside Village 8/3/2012 6/29/2012 104 197 55 5 2 28.6% 2.5% 1.92%Kings Court 8/3/2012 6/29/2012 83 156 36 8 1 24.3% 5.1% 1.20%Valley River Court 8/3/2012 6/29/2012 81 155 42 5 2 28.0% 3.2% 2.47%Averages 138 265 70 8 2 27.0% 3.3% 1.7%Totals 553 1061 279 30 8Community A.RA.R #.RA.R RA Rec. AR Bench A.AR.R #.AR.R AR Rec. G+ Bench A.G+.R #.G+.RChambers Creek 3.8 5 100% 6/26/2012 2.1 49 26% 3/31/2012 2.7 0Creekside Village 4.8 5 100% 6/26/2012 2.8 32 41% 8/22/2012 2Kings Court 3 2 100% 6/27/2012 2.4 63 31% 3/31/2012 3.4 0Valley River Court 5 1 100% 6/27/2012 1.9 17 31% 8/22/2012 1 3Averages 4.2 3.3 100% 2.3 40.3 32.3% 2.4 1.3Totals 13 161 5Community Reviews Closed Out Responses Elapsed Time No ResponseChambers Creek 5 0 4 63.2 0Creekside Village 5 0 4 66.9 0Kings Court 2 2 0 0Valley River Court 1 0 0 1Total 13 2 8 1Average 3 1 2 65 0

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