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Cost Saving Ideas and Business Increasing Strategies
<ul><li>Cost Saving Ideas </li></ul>
Borrow Lockboxes <ul><li>Borrow Ed’s lockboxes instead of purchasing your own. </li></ul><ul><li>No need to return them, i...
Create A Property Website
More than a Website
Track Visitors
Get Feedback from Showings
Facts About Internet Advertising <ul><li>A couple of months ago the California Associations of Realtors (CAR) released the...
 
 
 
 
 
<ul><li>Business/Lead Generating Ideas </li></ul>
Network More <ul><li>Never go to lunch alone. </li></ul><ul><li>Market to your “sphere of influence” (People who know, lik...
The Apology Letter <ul><li>Dear Jane,   </li></ul><ul><li>To err is human, to forgive, divine. </li></ul><ul><li>~Alexande...
21 Point Business Plan <ul><li>Re-evaluate the way you are running your business. </li></ul><ul><li>You might find that yo...
 
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Tuesday Presentation

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Tuesday Presentation

  1. 1. Cost Saving Ideas and Business Increasing Strategies
  2. 2. <ul><li>Cost Saving Ideas </li></ul>
  3. 3. Borrow Lockboxes <ul><li>Borrow Ed’s lockboxes instead of purchasing your own. </li></ul><ul><li>No need to return them, it will take him awhile to notice. </li></ul><ul><li>Cost effective </li></ul>
  4. 4. Create A Property Website
  5. 5. More than a Website
  6. 6. Track Visitors
  7. 7. Get Feedback from Showings
  8. 8. Facts About Internet Advertising <ul><li>A couple of months ago the California Associations of Realtors (CAR) released their “ Internet vs. Traditional Buyers Survey – 2007 .” A ton of great information came out of the report, including the fact that 72% of all buyers are using the Internet to help them in the process of finding a home! There is also some great information about which real estate sites people are finding helpful in the process. According to the survey: </li></ul><ul><li>54% of home buyers visited Zillow.com to help make their decision. </li></ul><ul><ul><li>Among national Web sites, only Realtor.com ranked higher at 80% </li></ul></ul><ul><ul><li>Craigslist and Google managed to get 24% and 7% respectively </li></ul></ul><ul><li>Only 12% of all home buyers looked at newspaper/magazine ads to search for a home, finding the Internet much more dynamic in providing more information than they could find in a print ad. </li></ul><ul><li>98% of Internet buyers were pleased with their experience using the Internet during the home buying process, receiving above average levels of satisfaction. </li></ul><ul><li>While more people are using the Internet to research a home, as with previous years, 9 of 10 home buyers still hired an agent to assist them through the home sales transaction. </li></ul>
  9. 14. <ul><li>Business/Lead Generating Ideas </li></ul>
  10. 15. Network More <ul><li>Never go to lunch alone. </li></ul><ul><li>Market to your “sphere of influence” (People who know, like, and trust you) </li></ul><ul><li>Get back in touch with past clients </li></ul>
  11. 16. The Apology Letter <ul><li>Dear Jane, </li></ul><ul><li>To err is human, to forgive, divine. </li></ul><ul><li>~Alexander Pope (1688-1744) </li></ul><ul><li>It has occurred to me that since we worked together in the successful purchase of your home I have erred …and it is time I did something about that. I cannot tell you the number of times I have meant to pick up the phone to check on how you and your family are doing in your new home and then got distracted and never got around to it. That is going to change! </li></ul><ul><li>I have made a decision to work solely with a select number of people so I can provide the kind of ongoing personal service you deserve from your real estate consultant. Hopefully you will feel you can count on me to take care of not only your family’s future real estate needs but also those of any of your friends, relatives, and business associates. </li></ul><ul><li>You will be receiving articles that you will hopefully find valuable such as the one included with this letter entitled (TITLE) which addresses (GENERAL CONTENT of ARTICLE ). </li></ul><ul><li>Again, please forgive me for not doing a better job of keeping in touch…I will not repeat that error . </li></ul><ul><li>Your REALTOR, </li></ul><ul><li>John Doe </li></ul>
  12. 17. 21 Point Business Plan <ul><li>Re-evaluate the way you are running your business. </li></ul><ul><li>You might find that your current business practices are costing you valuable clients and money. </li></ul><ul><li>Position yourself to be the most effective agent in order to increase your business and leads. </li></ul>

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