CHIN Workshop - Blogging - BCMA 2009


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This resource is based on the content prepared by the Canadian Heritage Information Network (CHIN) for the “Museum Use of Social Technologies” Workshop that was presented at the BCMA conference in Osoyoos, BC on Friday, October 16, 2009.

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CHIN Workshop - Blogging - BCMA 2009

  1. 1. CHIN Social Media Workshop - Introduction to Blogging BCMA Conference 2009
  2. 2. <ul><li>A web space (we b log ) </li></ul><ul><li>Uses freely available online tools </li></ul><ul><li>No programming skills or experience in HTML required </li></ul><ul><li>Can be created and updated easily with messages, images, text </li></ul><ul><li>Has a relatively personal, informal tone </li></ul>Blog - what is it?
  3. 3. <ul><li>Define your aims </li></ul><ul><li>Identify your visitors’ interests and needs </li></ul><ul><ul><li>Can they be met by setting up a blog? </li></ul></ul><ul><li>Plan for regular blog entries (they do not have to be lengthy or daily) </li></ul><ul><li>Promote it in newsletters, on your site, having others link to it… </li></ul>Creating a Blog: Considerations
  4. 4. <ul><li>Many sites offer the means to create a blog (,,,, </li></ul><ul><li>Free! </li></ul><ul><li>Step-by-step procedure in handout – for Blogger </li></ul>Creating a Blog: Online Tools
  5. 5. to create an account Or, sign in here
  6. 6. Enter your existing e-mail address Be sure to remember it! Enter the name you will use to sign blog posts
  7. 7. Museum Name MuseumName, without “www.”
  8. 8. See all template choices
  9. 10. Begin customizing the layout
  10. 11. You will see the name you chose for your blog To write or edit the blog description
  11. 13. Can change to “About the Museum”
  12. 15. Select an image, e.g. the museum, highlights of the collection, an event, a “mystery object,” or….
  13. 20. Add links to your museum, to a Community Memories exhibit, to a VMC exhibit, to a local tourism organization, Facebook, Flickr, etc.
  14. 22. Click and drag to rearrange the layout
  15. 23. Links Image Poll Image
  16. 24. Preview of the blog page
  17. 25. Post regularly!
  18. 26. Image file from computer or from a web site
  19. 29. Blog posting
  20. 30. Preview, cont’d Blog postings
  21. 31. You can change the colours of the links, background, fonts, etc. Scroll down the list to see the options.
  22. 33. Cont’d…/
  23. 34. Cont’d…/
  24. 35. Cont’d…/
  25. 36. Return to Dashboard, and then to Settings, Layout, or Posts Can update the information here or from Layout, “About the Museum”
  26. 38. Cont’d…/
  27. 39. Cont’d…/
  28. 40. You can always… or… Delete this blog
  29. 41. <ul><li>Dashboard always takes you to a page where you can manage (i.e. make changes) to the posts, layout, and settings </li></ul><ul><li>You can preview all changes </li></ul><ul><li>Remember to select the orange button to Save changes, Publish posts, Upload images, etc. </li></ul><ul><li>Blogger has a Help section at: </li></ul><ul><li>Have Fun! </li></ul>Tips
  30. 42. Next: Hands On – Facebook ! <ul><li>Intro to Social Media </li></ul><ul><li>Microblogging (Twitter) </li></ul><ul><li>Blogging (Blogger) </li></ul><ul><li>Social Networking Sites (Facebook) </li></ul><ul><li>Web Sites (Ning) </li></ul>+