#LadyGaGa'sBreakfast : Social Media as a Curator's Tool


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Presentation by Jeremy Jenkins
British Library
ALISS One Day Summer Conference: Social Media, Libraries, Librarians and Research Support July 2011

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#LadyGaGa'sBreakfast : Social Media as a Curator's Tool

  1. 1. #LadyGaGa'sBreakfast : Social Media as a Curator's Tool Jeremy Jenkins British Library ALISS One Day Summer Conference: Social Media, Libraries, Librarians and Research Support 20 August 2011
  2. 2. Introductory remarks… <ul><li>This presentation will not be about why people form communities </li></ul><ul><li>Rather it will… </li></ul><ul><li>Examine different types of social media and their uses </li></ul><ul><li>Look at social media from the perspective of a curator or Librarian </li></ul><ul><li>Explore some benefits and draw backs of social media </li></ul><ul><li>First response to ban it , the tolerate it and finally make it compulsory! </li></ul>
  3. 3. Why? <ul><li>Web-based and mobile technologies to communicate or converse with other individuals or organisations: </li></ul><ul><li>Social Network Service shares interests and activities </li></ul><ul><li>In the UK there are: </li></ul><ul><li>42 million Smart phones </li></ul><ul><li>31 million Internet Connections </li></ul>
  4. 4. Types of usage Source: Boy Genus Report (BGR) http://www.bgr.com/2011/06/27/users-spend-more-time-using-mobile-apps-than-the-internet-study-finds/
  5. 5. A few facts about our activities Around 100 podcasts on the You Tube Primo Beta Catalogue which also allows tagging. An online gallery containing 30,000 items which allows tagging as Sound archival recordings The BL has an “official” Twitter feed from 2 ½ years & number and individual feeds related to the BLs activities Facebook fan page for 3 ½ years now With 32,641 likes. Started blogging 5 years ago currently has 17 active blogs
  6. 6. Key points to have in mind Timing Medium Message Audience Sender Associations are good – knowing more people Free of information aids and develops discourse The more you engage the more you are likely to get out of it Immediacy let people know- what is happening now Communication is the way information flows Being unfindable is not helpful More about principles of Social Media see Modus Cooperandi’s 10 Principles of Social Media
  7. 7. Developing a social media presence On Wikipedia Facebook Profile Join Twitter Do you blog Is it accurate and up to date? Who writes it? Where does it link to? 500 million active users worldwide 250 million active users access FB via mobile devises Quick and easy to start up Useful for disseminating and alerting information service To showcase your Collection or services To give updates on projects
  8. 8. Facebook <ul><li>Over 50% of Facebook users are aged 35+ </li></ul><ul><li>Majority of the BL users are between 25-34 </li></ul><ul><li>64% of users who access the European Commission Representation are between 18-34 </li></ul>Info Photos Events
  9. 9. A Twitter feed <ul><li>Dissemination </li></ul><ul><li>Information gathering </li></ul><ul><li>Current awareness </li></ul><ul><li>Engagement </li></ul><ul><li>Be a real person </li></ul><ul><li>Interact </li></ul><ul><li>Can you answer the questions? </li></ul>
  10. 10. Intuitional Blogging <ul><li>A Department Blog: Americas Collection BL </li></ul><ul><li>http://britishlibrary.typepad.co.uk/americas/ </li></ul><ul><li>An Exhibition Blog: Out Of This World </li></ul><ul><li>http://britishlibrary.typepad.co.uk/sciencefiction/ </li></ul><ul><li>A Project Blog: The Tower Blog Cambridge http://vl203.wordpress.com/ </li></ul>
  11. 11. Draw backs <ul><li>Does your boss want to be your friend on Facebook </li></ul><ul><li>Every word recorded for posterity </li></ul><ul><li>The end of the private conversation </li></ul><ul><li>Time cost </li></ul><ul><li>Succession planning </li></ul><ul><li>Data Protection </li></ul><ul><li>Can you answer the questions </li></ul><ul><li>Criticisms – respond promptly </li></ul>
  12. 12. #Tags Info Photos Events Create content Link content via tag or #hash-tag Update and comment on content
  13. 13. Virtually Curating Drawing together items of interest Provide the opportunity to share and discover Link to other collections.
  14. 14. Thank you … <ul><li>… Question or comments </li></ul><ul><li>Jeremy Jenkins </li></ul><ul><li>Curator, International Organisations & North American Official Collections </li></ul><ul><li>British Library </li></ul><ul><li>[email_address] </li></ul><ul><li>0207412 7743 </li></ul>