Predictive analytics is quite a popular current topic. Unfortunately, there are many potential side tracks or pit falls for those that do not approach this carefully. Fortunately for healthcare, there are numerous existing models from other industries that are very efficient at risk stratification in the realm of population management. David Crocket, PhD shares 4 key pitfalls to avoid for those beginning predictive analytics. These include
1) confusing data with insight
2) confusing insight with value
3) overestimating the ability to interpret the data
4) underestimating the challenge of implementation.