Fall2011 Class Photos

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  • Photo by Erik Landsberg. Courtesy of the artist.
  • Collection Merrill C. Berman. Photograph by Jim Frank. © Estate of Aleksandr Rodchenko/RAO, Moscow/Licensed by VAGA, New York, NY.
  • Design Firm: Pentagram. Courtesy of Saks Fifth Avenue.
  • Credit
  • Human aspect and element – Jib Fowles, Ph.D. Professor of Communication at the University of Houston, Clear Lake In this essay, Jib Fowles explains that advertisers have two ideas in their ads: the product information the emotional appeal in the minds of consumers He elaborates on psychologist Henry A. Murray's research on fifteen particular appeals that are most common in advertisements. Murray's research concludes that consumers have needs that they react to in ads. Henry A. Murray (1893-1988) American psychologist and Harvard professor, was a pioneer in the development of personality theory Murray's main interest included personology "Basic Concepts for a Psychology of Personality", ( Journal of Psychology , 15, 1936) Personology as "the disciplined study of human nature." This included studying individual memory, thought and action and their development over time, studying the integration of a person's inner outer life, their likes, dislikes, feelings and fears, and categorizing elements which contribute to an enduring life-long disposition, both professional and vocational.
  • Need to know Humans curious by nature Interested in the world around them and intrigued by tidbits of knowledge and new developements
  • Other works of public art are not recognizable to most people and are called abstract art, such as this piece. It’s actually a blown up version of a crystal from a snowflake so from the artist’s perspective, it is representational. This piece of art is also iconic. It’s starting to represent the building it’s associated with: when you see it, you think, the Anchorage Museum.
  • Fall2011 Class Photos

    1. 1. UAA Art Appreciation FALL 2011
    2. 6. What is Art?
    3. 7. What is Art? <ul><li>Art is Art, Art is everywhere. </li></ul><ul><li>Art is a way for people to express themselves. </li></ul><ul><li>Art is a form by which we perceive the beauty that is around and within us. </li></ul><ul><li>Art is something you can see, hear and experience in a creative way. </li></ul><ul><li>Art is something that touches a person’s soul. Art is visual and emotional. </li></ul><ul><li>Art is the unique ability human beings have to celebrate themselves & their world, feelings, fear, and dreams, etc. </li></ul>
    4. 8. Yong Soon Min. Dwelling. 1994. 72&quot; × 42&quot; × 28&quot;.
    5. 9. Nancy Graves Footscray
    6. 10. <ul><li>Visual Elements </li></ul><ul><li>Line </li></ul><ul><li>Shape </li></ul><ul><li>Mass </li></ul><ul><li>Space </li></ul><ul><li>Time and Motion </li></ul><ul><li>Light </li></ul><ul><li>Color </li></ul><ul><li>Texture </li></ul><ul><li>Design Principles </li></ul><ul><li>Unity and Variety </li></ul><ul><li>Balance </li></ul><ul><li>Emphasis and Subordination </li></ul><ul><li>Directional Forces </li></ul><ul><li>Contrast </li></ul><ul><li>Repetition and Rhythm </li></ul><ul><li>Scale and Proportion </li></ul>
    7. 11. Torii Kiyonobu
    8. 12. Marc Chagall, I and the Village
    9. 13. M.C. Escher Drawing Hands
    10. 14. Giacomo Balla, Dynamism of a Dog on a Leash
    11. 15. Power of Images
    12. 18. How We See
    13. 20. Optical Illusions
    14. 21. How many legs does this elephant have?
    15. 22. Use your Creativity Name ______________ Title ______________ <ul><li>Express a feeling </li></ul><ul><li>Tell a story </li></ul><ul><li>Create a message </li></ul>
    16. 28. World Beach Project
    17. 31. Art Interpretation / Storytelling Painting & Drawing
    18. 34. Aesthetics <ul><li>Aesthetic experience begin when the viewer takes an interest in looking at things for pleasure, for the sake of the visual experience , and rather than a focused interest in the function. </li></ul><ul><li>Aesthetic experiences substantiate the human need for intellectual thinking and reasoning, rather than physical provisioning. </li></ul>
    19. 35. Printmaking
    20. 50. Guest Speaker (W) Only
    21. 53. Photography Ansal Adams
    22. 56. Computer Graphic Popcorn Night
    23. 65. Graphic Design Magazine Evaluation
    24. 66. Aleksandr Rodchenko and Vladimir Maiakovskii. Give Me Sun at Night . 1923. 4-3/8&quot; × 18&quot;.
    25. 67. Michael Bierut. Saks Fifth Avenue Logo . 2007.
    26. 68. Jonathan Barnbrook. Olympuke (&quot;Drowning in Advertising&quot;). 2009. 320 × 480 pixels.
    27. 69. Human Aspect and Element Advertising’s Fifteen Basic Appeals by Jib Fowles <ul><li>The need for sex </li></ul><ul><li>The need for affiliation </li></ul><ul><li>The need to nurture </li></ul><ul><li>The need for guidance </li></ul><ul><li>The need to aggress </li></ul><ul><li>The need to achieve </li></ul><ul><li>The need to dominate </li></ul><ul><li>The need for prominence </li></ul>9. The need for attention 10. The need for autonomy 11. The need to escape 12. The need to feel safe 13. The need for aesthetic sensations 14. The need to satisfy curiosity 15. Physiological needs: food, drink, sleep, etc.
    28. 70. 14. The need to satisfy curiosity
    29. 77. Sculpture Alexander Calder
    30. 85. VoiceThread Group Projects Art in Alaska
    31. 90. 1% Art
    32. 91. Robert Pfitzenmeier Crystal Lattice Painted metal Anchorage Museum of History and Art
    33. 92. Robert Feldman Hockey Players Painted steel MacDonald Recreation Center
    34. 93. Melanie Walker and George Peters Denali Wind Lexan, paint, tile, media board and metal Denali Elementary School
    35. 94. Glass Dale Chihuli
    36. 98. Maya Lin
    37. 101. I.M. Pei
    38. 104. FIELD TRIPS Anchorage Museum Alaska Native Medical Center First Friday Downtown Art Event
    39. 107. Chevak Old People Doll <ul><li>Artist: Rosalie Paniyak, Chevak </li></ul><ul><li>Medium: </li></ul><ul><li>seal gut, sealskin, </li></ul><ul><li>glass marble eyes </li></ul>
    40. 108. SNOW is Here
    41. 111. Junk to Funk
    42. 124. Evaluating Art Description
    43. 135. Art Criticism
    44. 136. <ul><li>DESCRIPTION: What do I see? </li></ul><ul><li>What tools, materials, or processes did the artist use? </li></ul><ul><li>What elements did the artist choose and how did the artist organize the elements? </li></ul><ul><li>Does the artwork depict anything? If so, what? </li></ul><ul><li>INTERPRETATION: What is the artwork about? </li></ul><ul><li>Can I express what I think the artwork is? </li></ul><ul><li>What evidence inside or outside the artwork supports my interpretation? </li></ul><ul><li>JUDGEMENT: Is it a good artwork? </li></ul><ul><li>What criteria do I think are most appropriate for judging the artwork? </li></ul><ul><li>What evidence inside or outside the artwork relates to each criterion? </li></ul><ul><li>Based on the criteria and evidence, what is my judgment about the quality of the artwork? </li></ul>
    45. 139. Pottery Sale
    46. 141. ART 21
    47. 148. Great Museums
    48. 152. Excellence in the arts can affect every aspect of your life—the more you learn, the more you know—Art is Fun!
    49. 153. Best Wishes!!

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