July2008 Recession Proof Your Career

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Phil Gerbyshak

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  • July2008 Recession Proof Your Career

    1. 1. Recession Proof Your Career Make It Great with Phil Gerbyshak
    2. 2. A Few Stats
    3. 3. Gas or Kids?
    4. 4. What can you do?
    5. 5. Recession Proof Your Career!
    6. 6. Today, there is no such thing as job security. You’ve got to look beyond the job market and look within yourself.
    7. 7. Today’s Journey <ul><li>Building Your Brand </li></ul><ul><li>Understand who knows you, and what you’re doing to stay front of mind </li></ul><ul><li>Big C Community </li></ul><ul><li>More stops along the way </li></ul>
    8. 8. Building Brand YOU!
    9. 9. <ul><li>Your Brand is YOU! </li></ul>
    10. 10. 5 x 5: Building your Brand <ul><li>Values </li></ul><ul><li>Vision </li></ul><ul><li>Voice </li></ul><ul><li>Variety </li></ul><ul><li>Visual </li></ul>
    11. 11. Values: Your name means ??
    12. 12. Vision
    13. 13. Voice
    14. 14. Variety
    15. 15. Visual
    16. 16. What do others say about your brand? <ul><li>Close friends </li></ul><ul><li>Colleagues </li></ul><ul><li>Customers </li></ul>
    17. 17. What Do Others Say About Your… <ul><li>Values </li></ul><ul><li>Vision </li></ul><ul><li>Voice </li></ul><ul><li>Variety </li></ul><ul><li>Visual </li></ul>
    18. 18. Continuing the Journey
    19. 19. Be the Most Likeable Person You Know!
    20. 20. Who do you know…and who knows you?
    21. 21. Give More Than You Get
    22. 22. Join a Big C Community
    23. 23. Ask for Forgiveness, Not Permission
    24. 24. Try Something New Every Day
    25. 25. Where do we go from here?
    26. 26. Reviewing our Journey <ul><li>Define and refine your brand (or someone else will) </li></ul><ul><li>Know who knows you, and what you’re doing to stay front of mind </li></ul><ul><li>Big C Community: Join HDI or get more involved </li></ul><ul><li>Pick up a book, subscribe to a blog, listen to a podcast, or listen to an audio book </li></ul>
    27. 27. Connect with Phil <ul><li>LinkedIn: http://linkedin.com/in/philgerb </li></ul><ul><li>Email: [email_address] </li></ul><ul><li>On the web: http://philgerbyshak.com or http://slackermanager.com </li></ul><ul><li>Buy his book: http://makeitgreatbook.com </li></ul>
    28. 28. Resources <ul><li>Brand You article: http://www.fastcompany.com/magazine/10/brandyou.html </li></ul><ul><li>Effective Internet Presence: http://www.effectiveinternetpresence.com/ </li></ul>
    29. 29. Photo credits <ul><li>Question mark: http://flickr.com/photos/desiitaly/ </li></ul><ul><li>Stack of books: http://flickr.com/photos/7845940@N06/ </li></ul><ul><li>Help Wanted (NOT): http://flickr.com/photos/swanksalot/ </li></ul><ul><li>Orange art: http://lumaxart.com </li></ul><ul><li>Stock photos from http://istockphotos.com </li></ul><ul><li>Other photos from http://philphotos.com </li></ul>

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