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your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5)
Measure, adjust, repeat 1) Be clear...
Many, many bloggers are
FRUSTRATED
byBenjaminChild
This is what they say:
“I’m not sure what to write about”
“I should be getting better results”
“I don’t know if it’s worki...
And so they stop.
BLOGS WORKThe truth is
BLOGS WORKThe truth is
61% of U.S. online consumers

made a purchase

based on recommendations from a blog.
BlogHer
BLOGS WORKThe truth is
BlogHer
81% of U.S. online consumers

trust information and advice

from blogs.
Your blog is still one of the most effective
ways to attract qualified leads and

nurture existing clients and followers.
That’s why over 40% of businesses in
America now have a blog.
Start by thinking of your blog like an invitation.
…it’s like inviting hundreds (or
thousands) of visitors into a hotel room
for 1-2 minutes.
Every time you publish…
Your job is to solve their problem before
they walk out the door…
and never come back.
1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from
the crowd 5) Measure, adjust, ...
Unclear goals will get you
unwanted results.
#1 	BE CLEAR ABOUT YOUR GOAL
Decide if you want to:
- grow your list
- get more traffic
- increase sales
- build online platform
- nurture existing lead...
(or all of these)
#1 	BE CLEAR ABOUT YOUR GOAL
Decide if you want to:
- grow your list
- get more traffic
- increase sales
...
#2 	WRITE TO ONE PERSON
But, first learn
what they want…
Write your blog
post to one
person - the
person you
most want to
h...
#2 WRITE TO ONE PERSON
Learn what your readers want with a
simple 2-question survey*:
1) When it comes to [your topic area...
Nobody can predict exactly what will work.
#3 COMMIT TO EXPERIMENTING
#3 COMMIT TO EXPERIMENTING
Start by experimenting with formats:
• a list post: “5 surprising ways to reduce clutter”

• co...
If you have a blog you know how
important traffic is. More traffic
means more people buying your
products, joining your list a...
#4 STAND OUT FROM THE CROWD
Over 150 million blogs are published
every day.
#4 STAND OUT FROM THE CROWD
Over 150 million blogs are published
every day.
You need to STANDOUT and be noticed.
#4 STAND OUT FROM THE CROWD
Be BOLD and stand for something:
How to quit your job, move to paradise and get paid to
change...
#5 MEASURE, ADJUST, REPEAT
You can’t afford to “publish and pray.”

You need to know what works (and what doesn’t).
byIgorO...
#5 MEASURE, ADJUST, REPEAT
1. Comments
#5 MEASURE, ADJUST, REPEAT
1. Comments
Search for your web site
in www.buzzsumo.com
2. Shares
#5 MEASURE, ADJUST, REPEAT
1. Comments
Search for your web site
in www.buzzsumo.com
2. Shares
In Google Analytics:
Behavio...
Your BLOG is a powerful way to have an
with your customers.
BLOG BlogBLOG
Blog
ongoing conversation
Now it’s time to make it the
best one possible.
BLOG Blog
BLOG
BLOG BLOGBlog
1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from
the crowd 5) Measure, adjust, ...
If you have a blog you know how
important traffic is. More traffic
means more people buying your
products, joining your list a...
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Blogs work

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Many bloggers are frustrated, trying to get more traffic and better results but not knowing what they need to change. These 5 simple strategies will change everything.
Bloggers have repeatedly used these 5 strategies to grow their traffic, opt-ins, online platform and sales.
Even if you already have a blog, you can improve your results by following these instructions.
1) Be clear about your goals
2) Write to one person
3) Commit to experimenting
4) Stand out from the crowd
5) Measure, adjust, repeat

Published in: Marketing

Blogs work

  1. your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) BLOGS WORK 5 ways to bring in more business with your blog 5
  2. Many, many bloggers are FRUSTRATED byBenjaminChild
  3. This is what they say: “I’m not sure what to write about” “I should be getting better results” “I don’t know if it’s working” “Maybe it’s not making a difference…” byBenjaminChild
  4. And so they stop.
  5. BLOGS WORKThe truth is
  6. BLOGS WORKThe truth is 61% of U.S. online consumers made a purchase based on recommendations from a blog. BlogHer
  7. BLOGS WORKThe truth is BlogHer 81% of U.S. online consumers trust information and advice from blogs.
  8. Your blog is still one of the most effective ways to attract qualified leads and nurture existing clients and followers.
  9. That’s why over 40% of businesses in America now have a blog.
  10. Start by thinking of your blog like an invitation.
  11. …it’s like inviting hundreds (or thousands) of visitors into a hotel room for 1-2 minutes. Every time you publish…
  12. Your job is to solve their problem before they walk out the door…
  13. and never come back.
  14. 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) VISITORS INTO CUSTOMERS Let’s look at 5 ways to turn
  15. Unclear goals will get you unwanted results. #1 BE CLEAR ABOUT YOUR GOAL
  16. Decide if you want to: - grow your list - get more traffic - increase sales - build online platform - nurture existing leads #1 BE CLEAR ABOUT YOUR GOAL
  17. (or all of these) #1 BE CLEAR ABOUT YOUR GOAL Decide if you want to: - grow your list - get more traffic - increase sales - build online platform - nurture existing leads
  18. #2 WRITE TO ONE PERSON But, first learn what they want… Write your blog post to one person - the person you most want to help. by Bench Accounting
  19. #2 WRITE TO ONE PERSON Learn what your readers want with a simple 2-question survey*: 1) When it comes to [your topic area] what is your biggest frustration? 2) Thinking about your answer to (1), what would be an ideal solution? *never underestimate the power of asking what your followers want.
  20. Nobody can predict exactly what will work. #3 COMMIT TO EXPERIMENTING
  21. #3 COMMIT TO EXPERIMENTING Start by experimenting with formats: • a list post: “5 surprising ways to reduce clutter” • controversial: “Why most time management books are a waste of time” • case study: “How this entrepreneur cleaned up their life” • personal sharing: “Clutter and why I needed to get help” • roundup post: “Discover what 11 clutter experts have to say really works” • video post: “Watch how high achievers start their day”
  22. If you have a blog you know how important traffic is. More traffic means more people buying your products, joining your list and more sales for your business. This guide will help get you there. DOWNLOAD THE FREE GUIDE 21 Tips from Industry Experts The Ultimate Guide to Getting more BLOG TRAFFIC
  23. #4 STAND OUT FROM THE CROWD Over 150 million blogs are published every day.
  24. #4 STAND OUT FROM THE CROWD Over 150 million blogs are published every day. You need to STANDOUT and be noticed.
  25. #4 STAND OUT FROM THE CROWD Be BOLD and stand for something: How to quit your job, move to paradise and get paid to change the world – Jon Morrow 5 ways women are better bosses than men – Barry Moltz Why breakfast is not the most important meal of the day – Richard Talens It’s always your fault, so stop making excuses – Evan Luzi Choose to be outstanding or choose to continue to suck - Johnny B. Truant
  26. #5 MEASURE, ADJUST, REPEAT You can’t afford to “publish and pray.” You need to know what works (and what doesn’t). byIgorOvsyannykov Here are 3 ways to measure your success…
  27. #5 MEASURE, ADJUST, REPEAT 1. Comments
  28. #5 MEASURE, ADJUST, REPEAT 1. Comments Search for your web site in www.buzzsumo.com 2. Shares
  29. #5 MEASURE, ADJUST, REPEAT 1. Comments Search for your web site in www.buzzsumo.com 2. Shares In Google Analytics: Behaviour > Overview 3. Traffic
  30. Your BLOG is a powerful way to have an with your customers. BLOG BlogBLOG Blog ongoing conversation
  31. Now it’s time to make it the best one possible. BLOG Blog BLOG BLOG BLOGBlog
  32. 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) Measure, adjust, repeat 1) Be clear about your goal 2) Write to one person 3) Commit to &periment 4) Stand out from the crowd 5) YOUR CUSTOMERS ARE WAITING
  33. If you have a blog you know how important traffic is. More traffic means more people buying your products, joining your list and more sales for your business. This guide will help get you there. DOWNLOAD THE FREE GUIDE 21 Tips from Industry Experts The Ultimate Guide to Getting more BLOG TRAFFIC

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