Twitter2

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Twitter2

  1. 1. hello, I’m dave from SoundCloud!
  2. 2. @haynes_dave
  3. 3. @soundcloud
  4. 4. @openmusicmedia
  5. 5. @twestivalfm
  6. 6. <ul><li>Twestival.fm raised over $5000 using Twitter </li></ul><ul><li>Twestival itself raised over $250,000 for charity:water </li></ul>
  7. 7. I have 7 tips to discuss with you today.
  8. 8. It isn’t rocket science!
  9. 9. Tip #1 Use Twitter!
  10. 10. Tip #1 Use Twitter http://search.twitter.com
  11. 11. Tip #1 Use Twitter
  12. 12. Tip #2 Know Why You’re There
  13. 13. = big artist, band, newswire = fan, personal, lurker = label, fanzine, influencer, artist Tip #2 Know Why You’re There
  14. 14. Tip #3 Tweet Regularly & Consistently
  15. 15. <ul><li>Pick a consistent pace </li></ul><ul><li>Tweet across time zones </li></ul><ul><li>Automate some tweets </li></ul><ul><li>User tools like TweetLater </li></ul>Tip #2 Tweet Regularly
  16. 16. Tip #3 Tweet Regularly
  17. 17. Tip #3 Tweet Regularly
  18. 18. Tip #4 Engage Your Audience
  19. 19. Tip #4 Engage Your Audience <ul><li>@ replies </li></ul><ul><li>Ask questions </li></ul><ul><li>Competitions </li></ul><ul><li>Calls to action </li></ul>
  20. 20. Tip #4 Engage Your Audience
  21. 21. Tip #4 Engage Your Audience
  22. 22. Tip #5 Use Rich Content
  23. 23. Tip #5 Use Rich Content <ul><li>Photos – backstage / photoshoots </li></ul><ul><li>Free tracks & downloads </li></ul><ul><li>Playlists </li></ul><ul><li>Short video footage </li></ul><ul><li>Interesting links </li></ul>
  24. 24. Tip #5 Use Rich Content
  25. 25. Tip #6 Get Retweeted
  26. 26. Tip #6 Get Retweeted <ul><li>RT @haynes_dave (+124 chars) </li></ul><ul><li>Say something interesting </li></ul><ul><li>Keep it short </li></ul><ul><li>Make your message viral </li></ul>
  27. 27. Tip #6 Get Retweeted
  28. 28. <ul><li>http://bit.ly/info/QtDzR </li></ul><ul><li>1,500+ retweets </li></ul><ul><li>70,386 clicks </li></ul><ul><li>April Fools Joke </li></ul>
  29. 29. Tip #7 Pick The Right Tools
  30. 30. Is there anything you’d like to discuss?
  31. 31. Follow me on Twitter @haynes_dave

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